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Full-Service Agency vs. Specialist
The AltAgency Show
English - May 07, 2020 11:00 - 8 minutes - 7.03 MB - ★★★★★ - 18 ratingsBusiness Education automation consulting business coaching system.ly marketing systems marketing agency sales funnels digital agency marketing automation Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: New Client Onboarding For Consulting Agencies
Next Episode: Design Your Agency For Any Economy
Think about this…
If you need brain surgery are you going to see a general surgeon or a brain surgeon?
Seems obvious right?
When your prospect has a problem, they will be more willing to pay a premium for a specialist.
It will give them the confidence they’ll get exactly what they need.
I want to debunk the myth that being full-service is actually a good thing for you and your clients when it’s the very thing holding you back.