How to Transform Customer Service into a Sales Machine w/David Schotz @Direct Energy
The Brandon Bornancin Show
English - July 23, 2018 13:00 - 21 minutes - 17.5 MB - ★★★★★ - 73 ratingsMarketing Business Technology account-based selling sales inside sales sales acceleration demand generation sales operations cold calling big data analytics salesforce.com Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: What Role Content Plays in the Sales Process w/Dave Koslow @DocSend
Customer service teams are often a mess. They are often overlooked and understaffed so David Schotz, Sr. Direct at Centrica decided to do something about it. Rather than have a tier one customer service team, David had his sales reps be the tier one support and sales soared. The test wasn't without bumps and bruises but the creative idea and the subsequent test paid off. In this episode, David talks about his journey and his thoughts on why companies should think about making money when customers call for help.