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Data + Science = Sales Revolution w/Dave Elkington @InsideSales
The Brandon Bornancin Show
English - October 27, 2016 23:14 - 41 minutes - 37.6 MB - ★★★★★ - 73 ratingsMarketing Business Technology account-based selling sales inside sales sales acceleration demand generation sales operations cold calling big data analytics salesforce.com Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Enterprise AI has reached a tipping point with enterprise sales. Whatever you call it – machine learning, predictive analytics, artificial intelligence, cognitive computing – this phenomenon is dominating our newsfeeds. In this episode, CEO of InsideSales.com, Dave Elkington presents his thoughts A.I. and how it can effectively be used in the sales process.
In This Episode You'll Learn That Meaningful AI requires Three Crucial Elements:
Math – Algorithms that look for patterns in data in order to predict future outcomes.
Data – Information that continually feeds the math, making it smarter and more accurate.
Applications – Software that turns predictions and prescriptions from the math into improved outcomes by integrating into activities and workflows.
Links and Resources Mentioned in This Episode:
What Is AI? Setting the Record Straight
A Day In The Life Of A Millennial Sales Rep: Why A.I. Is Causing A Sales