Shared Sales & Market Processes
Sales POP! Podcasts
English - April 15, 2019 23:58 - 18 minutes - 17.5 MB - ★★★★★ - 43 ratingsBusiness News Business News leadership marketing motivation sales salesleadership salesmanagement Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: Building Trust in Sales
Next Episode: Customer Integration
The sales process has been around for many years, but the addition of the marketing process has changed the way that things are done. With two different processes, companies can integrate the two, changing the process as a whole, and how the final result is ultimately achieved. If the marketing process and sales process are not connected and cohesive, it can create detrimental inefficiencies. Hugh Macfarlane discusses this more in detail in this video interview, hosted by John Golden