105: Why You Don't Need Product Maturity to Pitch Your Product - with Gloria Chou

Scale Your SaaS

English - April 28, 2020 10:00 - 24 minutes - 16.7 MB
Entrepreneurship Business Technology saas software startup growth marketing saas sales software startups Homepage Download Google Podcasts Overcast Castro Pocket Casts RSS feed

Previous Episode: 104: Quick Tips to Scale a SaaS Business - With Ved Rasic

Next Episode: 106: Messaging on Landing Pages that Converts - with Pedro Cortés

My guest is Gloria Chou, PR mentor and pitch guru. She helps B2B SaaS companies understand how to leverage PR and get maximum ROI for their business. She is also the creator of the first "PR in a Box" tool for solo entrepreneurs. In particular, we talk about:

Why investors care about reputation more than functionality That you shouldn't be afraid to pitch your product, even in the early stages Why Gloria transitioned from a career as a US diplomat to helping tech founders show up in a bigger way

Gloria brings a ton of value and great information that can really help a new software company. Follow Gloria on LinkedIn at: https://www.linkedin.com/in/gloriaychou/

Learn more about Gloria Chou at: http://www.gloriachoupr.com

------

For more about how host Matt Wolach helps software companies achieve maximum growth, visit https://mattwolach.com/.

As part of the founding team in his first SaaS product, Matt owned the sales & marketing processes. But he struggled to sell and gain traction for the company. It took years of learning and tweaking before Matt created The Perfect DEAL Process, an innovative yet easy to implement method for closing more software deals. To find out more, visit https://mattwolach.com/about-matt.

Get even more tips by following Matt elsewhere:

Sales Tips LinkedIn Twitter Instagram