61: Demandism: content distribution 101 (with Cognism Marketing Leaders)

Revenue Champions

English - August 31, 2022 06:00 - 55 minutes - 50.5 MB - ★★★★★ - 2 ratings
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Previous Episode: 60: Creating predictable outcomes in outbound sales (Kevin Hopp, Founder at Hopp Consulting Group)

Next Episode: 62: How sales can use content to close deals (with Chet Lovegren, Director of Sales Development at Pavilion)

Welcome to Revenue Champion’s sixth episode of Demandism. Where Cognism marketing leaders Alice De Courcy, Liam Bartholomew and Fran Langham give actionable tactics behind executing a demand generation first strategy that delivers month on month marketing revenue growth. This episode of Demandism focuses on content distribution and features a special guest, Binal Raval, SEO & Content Executive and mastermind behind Cognism’s social channels. Alice, Liam, Fran and Binal discuss scaling your company LinkedIn, paid video ads, distribution in demand generation and more.