2: "Why growth hacking is BS" with Aazar Ali Shad @Userpilot

Revenue Champions

English - October 21, 2020 13:04 - 42 minutes - 39.1 MB - ★★★★★ - 2 ratings
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Previous Episode: 1: "The eBook is dead" with Chris Walker, CEO @Refine Labs

Next Episode: 3: "Content marketing: don’t fix what isn’t broken, just do it better" with Tom Bangay @Juro

In this episode, Cognism CMO, Alice de Courcy, talks to Aazar Ali Shad @Userpilot to debunk the myths around growth hacking. Alice dives into Aazar’s approach of “why growth hacking is BS”, why it is not one hack that will grow your business, how there isn’t just one experiment that will be your silver bullet to short term success and how you can stop copying and pasting tactics and really start to innovate.

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