LinkedIn for Sales: 3 Steps to Generate Leads, Win Sales—An Interview with Melonie Dodaro
RainToday's Sales Tips & Techniques Podcast
English - March 18, 2015 19:20 - 15 minutes - 14.6 MB - ★★★★ - 9 ratingsBusiness Education complexsales leadgeneration sales salestraining Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: 2 Value Propositions Are Better than 1—An Interview with Skip Miller
LinkedIn is the most powerful social media tool for sales professionals. Most decision makers are members, and you have ungated access to them. The key is to be proactive in your use of it, says Melonie Dodaro, author of The LinkedIn Code. You can't simply create a profile, collect connections, and wait for buyers to come to you.