Having a Noble Sales Purpose Puts You on the Fast Track to More Revenue
RainToday's Sales Tips & Techniques Podcast
English - July 30, 2013 11:00 - 21 minutes - 19.8 MB - ★★★★ - 9 ratingsBusiness Education complexsales leadgeneration sales salestraining Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: Specialists, Not Generalists, Are More Profitable
Certain behaviors determine a person's sales effectiveness—such as asking the right questions, uncovering the buyer's true need, and developing rapport with the buyer. What you might not know is selling with purpose, truly wanting to make a difference in clients' lives, can also lead to more sales. In fact, organizations that have a higher sales purpose outperform organizations that are focused on just producing revenue, says Lisa McLeod, author of Selling with Noble Purpose.