PR 360
224 episodes - English - Latest episode: 3 days ago -PR 360 is a weekly podcast that brings together the brightest minds in public relations, communications, and media to discuss the topics and trends you need to know about. From C-Suite executives and social media experts to top tech innovators and award-winning journalists, PR 360 delivers engaging conversations that transcend traditional PR talk to explore the ever-evolving intersection of business and media. Get practical insights on topics ranging from AI and cybersecurity to crisis communication, brand reputation, and more. Join us each week as we uncover the diverse forces shaping the future of communications.
Produced by Global Results Communications
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Episodes
Building a Female-Centered PR Consultancy with Nicole Pence Becker
April 24, 2024 09:02 - 23 minutes - 21.9 MBNicole Pence Becker has over 15 years of experience in journalism, communications, media production, social media, and public relations. In 2017, she founded Pence Media Group, an all-female, full-service public relations, media, and marketing consultancy that works with start-ups to Fortune 500s. Here, she discusses how she built her own agency out of necessity and some of her noteworthy clients. Key Takeaways: - How Nicole built a female-centered PR consultancy - Lessons learned workin...
'PR Confidential' with Amanda Proscia of Lightspeed PR
April 17, 2024 09:06 - 20 minutes - 18.9 MBAmanda Proscia is the Chief Operating Officer and Co-Founder of Lightspeed Public Relations/Marketing. Here, we discuss her new book, “PR Confidential: Unlocking the Secrets to Creating a Powerful Public Image.” The book provides an insider perspective on getting the most out of an investment in a public relations agency. It also provides great insights on how PR works, when it fails, and how to course-correct as the story changes. Key Takeaways: - Answers to common questions about PR - ...
Speaking to Diverse Markets Authentically with Juan Alanis of Big Oak Tree Media
April 10, 2024 09:05 - 24 minutes - 22.5 MBJuan Alanis is the CEO and founder of Big Oak Tree Media, an award-winning agency with over 30 years of combined history in marketing and communications. He's also the host of the "In the Business" podcast with his wife, Anjelica Cazares, and the executive producer of the "Latina Leadership" podcast. Here, he discusses how to speak authentically to diverse communities, how to make effective social media posts, and what it’s like being the middle child of 7. Key Takeaways: - How to market t...
Biotech Communications in a Post-COVID World with Megan Prock McGrath
April 03, 2024 09:13 - 22 minutes - 20.6 MBMegan Prock McGrath is the Managing Director at MacDougall, where she provides clients with corporate communications counsel to help them elevate their voices in the industry. She is passionate about healthcare solutions for today's pressing problems, particularly those designed to lower costs, improve care, and serve vulnerable populations. Here, Megan discusses the impact of the COVID-19 pandemic on the industry, shares insights on effective messaging for clinical trials, and addresses the...
Stand for Something with Gini Dietrich of Spin Sucks
March 27, 2024 09:05 - 22 minutes - 20.5 MBGini Dietrich is the founder of the influential Spin Sucks blog and author of "Spin Sucks: Communication and Reputation Management in the Digital Age." For the past 18 years, she has run and grown the Arment Dietrich agency, and currently hosts 3 podcasts, "Spin Sucks," "Inside PR," and "The Agency Leadership Podcast." Here, Gini shares how Spin Sucks went from a blog to a movement and explains why thought leaders must stand for something. Key Takeaways: - The Spin Sucks story - Why thoug...
Modern Marketing for Ministries with Dawn Jordan Jones
March 20, 2024 09:04 - 24 minutes - 22.3 MBDawn Jordan Jones is the Brand & Communications Manager for the Information Technology Senior Management Forum (ITSMF), an organization that works for barrier-free opportunities for Black technology leaders. She’s also the CEO of 29Eleven Media, which helps businesses and ministries market their truth. Here, Dawn discusses the importance of inclusivity in tech and how faith-based organizations are adopting modern marketing and social media solutions. Key Takeaways: · How minis...
Finding Your Inside Innovator with Louis K. Gump
March 13, 2024 09:01 - 25 minutes - 23 MBLouis K. Gump is a business builder, transformational leader, and pragmatic optimist. He is the president of Cambian Solutions, which focuses on excellence in innovation, business growth, and team performance. Earlier in his career, he presided over award-winning mobile businesses at The Weather Channel and CNN served as CEO of two digital media firms and led Cox Media. Here, he discusses his recently released book, “The Inside Innovator: A Practical Guide to Intrapreneurship,” and how to fi...
Nurturing Brands and Going Viral with Paul Cohen of Milk and Honey
March 06, 2024 10:02 - 25 minutes - 23.7 MBPaul Cohen runs Milk & Honey PR’s North American business and brings three decades of experience shaping vital conversations in ways that matter. A trusted communications advisor to executives and teams across three continents, Paul has represented multinational corporations, start-ups, industry associations, sovereign governments, and non-profit organizations. Here, he talks about Milk and Honey’s viral vase story, working in important halls of government, and the importance of “nurturing” ...
Keeping Creative and Rebranding Rite Aid Healthy Futures with Andrew Staub
February 28, 2024 10:01 - 24 minutes - 22.6 MBAndrew Staub is a journalist-turned-PR-pro with 15 years in the communications industry. He is the communications manager for Rite Aid Healthy Futures, a nonprofit grantmaking organization affiliated with the Rite Aid retail pharmacy chain. Here, Andrew shares how he worked to rebrand Rite Aid Healthy Futures and why he wouldn’t let a multiple sclerosis diagnosis stop him from pursuing his goals. Key Takeaways: · The frustrations of being a writer · Rebranding Rite Aid’s ...
The Power of Networks with Michael Axman and Jake Fleshner
February 21, 2024 10:03 - 24 minutes - 22.8 MBMichael Axman and Jake Fleshner are the founders of The Nucleus Network, a group of highly vetted and seasoned professionals across diverse industries. The network includes tech founders, VC legends, real estate moguls, brand experts, e-commerce wizards, agency owners, festival producers, influencers, and more. Here, Michael and Jake talk about how they created the network and discuss the mindset that’s necessary for success. Key Takeaways: · The importance of curiosity in busin...
Authentic Storytelling with Gina Villareal-Arcediano
February 14, 2024 10:04 - 25 minutes - 22.9 MBGina Villareal-Arcediano is an accomplished television journalist and investigative producer as well as the founder and CEO of Unleashed Advertising & Advocacy. She has over 25 years of experience in media, business development, and marketing at ABC, CBS, FOX, and NBC affiliates. Here, she emphasizes the importance of sending effective pitches, the power of telling authentic stories, and the benefits of aligning brands with nonprofits. Key Takeaways: How to send an effective pitch Why ...
Effective Crisis Communication Strategies with Howard Waterman
February 07, 2024 10:03 - 28 minutes - 26 MBHoward Waterman has over two decades of experience in strategic communications, public relations, senior executive counsel, and crisis communications in senior leadership roles at top U.S. brands. He is president and founder of The Waterman Group and serves as Chief Executive in Residence – Communications at AI 2030, an initiative aimed at harnessing the transformative power of AI to benefit humanity while minimizing its potential negative impact. On Howard’s second appearance on PR 360, he...
Trust and Transparency in PR with April White
January 31, 2024 10:05 - 29 minutes - 27.3 MBApril White is the CEO and founder of Trust Relations. With nearly 20 years of experience representing Fortune 100 companies, including Weber Shandwick, Edelman, Spong, and Rubenstein Public Relations, she is skilled at developing targeted communications programs. Here, April talks about the importance of trust and authenticity in PR and how changing tides in media are affecting ROI. Key Takeaways: - The rise of affiliate marketing - The new AI crisis - Transparent client relationship...
The FOCUS Marketing Mindset with Eric Morley
January 24, 2024 10:29 - 27 minutes - 25.2 MBEric Morley co-founded Blue C, a dynamic California-based agency specializing in brand strategy and creative marketing. With a relentless passion for shaping brand narratives, Eric has been an influential force in the industry since 1998. Here, he shares how the FOCUS principle guides Blue C’s work and why brands should strive for clarity in 2024. Key Takeaways: - The power of FOCUS - The need for brand clarity - Why everyone is in marketing Episode Timeline: 2:00 Why FOCUS is Eric's g...
Podcast Therapy with Lauren Passell of Tink Media
January 17, 2024 10:32 - 25 minutes - 23.2 MBLauren Passell is the founder of Tink Media, a podcast growth and ideas company that specializes in podcast PR, creative partnerships, in-app placement, and out-of-the-box strategies to help shows find their perfect audience. She is also the curator of Podcast the Newsletter and Podcast Marketing Magic and writes about podcasts for Lifehacker. Here, she discusses the importance of making podcast friends, why podcasters should focus more on marketing, and why true crime is still king. Key T...
Being the 'Go-To' Guy with Wing Lam of Wahoo's Fish Taco
January 10, 2024 10:13 - 27 minutes - 25.4 MBWing Lam, the co-founder of Wahoo’s Fish Taco, is a seasoned entrepreneur with over 30 years of experience in the restaurant industry. As the face of the iconic brand, Wing is highly sought-after to speak at global events and has made television appearances on “The Secret Millionaire” and the Food Network. Actively engaged in philanthropy having founded the California Love Drop, Wing is also the second member of the exclusive “PR 360 Three Timers Club.” Here, he discusses the importance of ...
Increasing Efficiency Through AI Integration with Bob Bilbruck
January 03, 2024 10:20 - 27 minutes - 24.8 MBBob Bilbruck is an accomplished and visionary CEO with over 25 years of experience in the emerging markets and technology space. He is the founder and CEO of Captjur, a business services firm specializing in channel and partner programs, digital marketing and technology initiatives, sales and business development, and alternative startup funding. Here, Bob talks about how AI is revolutionizing customer service in the fast food and hospitality sectors and how the metaverse is about to become ...
The Year in AI
December 27, 2023 10:02 - 30 minutes - 27.5 MBAI had a momentous year in 2023, and it was a big point of discussion on the PR 360 Podcast. This episode pulls together the most important discussions we’ve had on the topic with people in the fields of AI development, public relations, and journalism. You’ll learn about the current state of AI advancement, how AI will affect the workplace, and its current impact on public relations. Key Takeaways: - What is practical AI? - How to combine AI and human intelligence - ...
How to Get on Podcasts with Michelle Glogovac
December 20, 2023 10:08 - 24 minutes - 22 MBMichelle Glogovac, aka the “Podcast Matchmaker,” is the CEO of The MLG Collective, a full-service podcast pitching agency, where she collaborates with entrepreneurs, authors, and experts to hone their storytelling abilities, grow their businesses, and elevate themselves as thought leaders. She also hosts the award-winning podcast, “My Simplified Life.” Here, she talks about how people should prepare to appear on podcasts, the art of storytelling, and her new book, “How to Get on Podcasts,” c...
Creating Authenticity in Reality TV with Frank Carlisi
December 13, 2023 10:09 - 28 minutes - 26.4 MBFrank Carlisi is the Co-Founder and Chief Operating Officer of the ExV Agency, a global PR and personal branding agency, and the Founder of ExV Studios, a creative force in developing unpredictable concepts in unscripted television. He has created an engaging portfolio of content with The William Morris Agency, A&E, Lifetime Network, HGTV, Truly Original, Hearst Media Productions, Wheelhouse Productions, and more. A storyteller at heart, Frank is adept at drilling down to reveal the unique s...
Bridging the Gap Between Business and Politics with Matt Krayton
December 06, 2023 10:05 - 27 minutes - 25.6 MBMatt Krayton is the founder and principal of Publitics, which provides counsel to campaigns at the local, state, and federal levels—as well as to clients in the private sector. Most recently, Matt worked on special projects for the 2020 presidential campaign. He is also an adjunct professor in Centenary University’s Business Department, teaching a first-of-its-kind social media program. Here, he discusses the dos and don'ts for companies entering the political conversation and the story behi...
200th Episode Special with Global Results Communications CEO Valerie Christopherson
November 29, 2023 10:05 - 24 minutes - 22.1 MBOn this very special 200th episode of PR 360, we're thrilled to have Valerie Christopherson, founder and CEO of Global Results Communications (GRC), make her first appearance on the show! Valerie held key positions at QUALCOMM and the Porter Novelli Convergence Group prior to founding GRC in 2005. Since then, GRC has developed into the award-winning public relations powerhouse we know today, trusted by entrepreneurs on the cusp of discoveries and multi-billion-dollar enterprises breaking new...
Understanding Retail in a Post-COVID World with Catherine Seeds
November 22, 2023 10:08 - 24 minutes - 22.8 MBCatherine Seeds is the president and CEO at Ketner Group Communications. Over the past 21 years at Ketner, Catherine has helped leading companies in the retail, grocery, hospitality, and technology industries create and manage comprehensive and unique communications campaigns. Here, she shares how retail has changed since the pandemic and why Gen Z’s feelings about retail are different from older generations. Key Takeaways: - How younger people see retail differently - How COVID-19 pushed...
The Power of Acknowledgement with Stevie Awards Founder Michael Gallagher
November 15, 2023 10:23 - 24 minutes - 22.1 MBAfter a career working in advertising, PR, sales, the events industry, and the dotcom world, Michael Gallagher founded the Stevie Awards in 2002 to honor the millions of business executives and workers worldwide who quietly accomplish innovative and extraordinary things in the workplace every day. Michael’s commitment to honoring excellence was sparked during his tenure as Vice President of The New York Festivals, where he organized some of the world’s largest international awards competitio...
B2G: Business-to-Government Communication with Sean O’Leary
November 08, 2023 10:09 - 23 minutes - 21.4 MBSean O’Leary is a communications professional with nearly two decades of experience in journalism, marketing, and public relations. He’s the Vice President of Susan Davis International, which handles communications for military and veterans’ groups, the federal government, and technology and healthcare organizations. Previously, he served as Director for the Merritt Group, a marketing and PR agency for technology companies focused on working with federal, state, and local governments, as wel...
Disrupting Public Health Through PR with John Patton
November 01, 2023 09:08 - 22 minutes - 21 MBJohn Patton is a 25-year marketing and communications executive and entrepreneur who has worked in public health for the last 13 years. Currently, he’s the Executive Director of the ProVention Health Foundation and a Vice President of the National Association of Chronic Disease Directors. He is also the author of "Brainless Health: Simple Health Habits for Smart People." Here, he talks about the intersection between media and public health and how simple habits can make big changes. Key Tak...
The 5 Rules of Crisis Communication with Rick Lyke from Mower PR & PA Group
October 25, 2023 09:04 - 21 minutes - 19.7 MBAs the Executive Vice President and Managing Director of Mower PR & PA Group, Rick Lyke implements a full range of communications programs. He is also part of the Mower Reputation Management Team, which prepares clients for media interviews, key stakeholder presentations, and potential crisis situations. In his career, Rick has developed award-winning campaigns for Freightliner Trucks, Troy-Bilt, Guinness Stout, Mitsubishi Power Systems, Starbucks, and I Love NY. On this episode, we discuss ...
Creative Podcast Marketing with Arielle Nissenblatt
October 18, 2023 09:05 - 23 minutes - 21.3 MBArielle Nissenblatt is the Community Marketing Manager at Descript and founder of the EarBuds Podcast Collective. With a diverse background in the podcast industry, she has experience as a studio manager, an in-app curator at Castbox, a festival organizer at Outlier PodFest, and more. She is also part of the organizing team behind the Podcast Taxonomy project, an international, multidisciplinary collaborative standard for recognizing roles and credits in podcast production. On this episode, ...
Unlocking Genomics and PR with David McAlpine
October 11, 2023 09:15 - 25 minutes - 23.3 MBDavid McAlpine is the Global Head of External Communications at Illumina, a biotech company that develops, manufactures, and markets integrated systems for the analysis of genetic variation and biological function. He has also worked as the Director of Broadcast Media Relations at General Motors and as a producer for CBS and Fox News. Here, David discusses the challenges of educating the public about genomics, what it was like hosting President Biden at a General Motors event, and the import...
Building Brands Through Social Search and AI with Jeff Beringer
October 04, 2023 09:06 - 24 minutes - 22.4 MBJeff Beringer founded and oversees Golin's global digital team and has spent more than two decades helping companies earn attention online to build brands and drive demand. In the earliest days of the internet, Jeff helped some of the world's biggest corporations plant their first flags on the web, and today he's helping them embrace AI to do the some of their best work ever. Here, he discusses how AI is being used in PR and the need for brands to embrace social search. Key Takeaways: - T...
PR for the Publisher’s Soul with Shelby Janner of Zilker Media
September 26, 2023 17:18 - 25 minutes - 23.1 MBShelby Janner, Chief Publicity Officer at Zilker Media, is passionate about helping thought leaders and brands share their stories. Over the past 11 years, Shelby has managed publicity campaigns for three New York Times bestselling books and the immensely popular "Chicken Soup for the Soul" series, along with dozens of others. Here, Shelby discusses her work with “Chicken Soup for the Soul,” getting people booked on podcasts, and her personal branding tips. Key Takeaways: - PR in the world...
The Art of Authentic Networking with Karen Gamba, Co-Founder of ExV Agency
September 20, 2023 09:04 - 30 minutes - 28.4 MBKaren Gamba is a PR, networking, and business strategist as well as the CEO and co-founder of the ExV Agency. With locations in Atlanta, New York, and Hong Kong, ExV Agency creates out-of-the-box digital events, elevated branded narratives, and distinctive visibility campaigns for clients looking to expand their reach, reputation, and revenue. Here, she discusses the importance of authenticity, the challenges of producing unscripted content, and her relationship with business partner Frank C...
Nancy Luong on Opening Communication with Immigrant Parents
September 13, 2023 09:08 - 26 minutes - 24.2 MBNancy Luong is a successful Fortune 500 senior marketer, financial content creator, keynote speaker, university educator, and DEI advocate. Currently, she is a Digital Program Manager at Salesforce and the Leader in Residence at Cal State Long Beach, where she advises students on how to start their careers. A proud first-generation daughter of Vietnamese and Chinese immigrants, Nancy recently became a bestselling author after publishing the “How We Got Here Journal.” Key Takeaways: - How ...
The Crusade Against Commodity Content with Joe Zappa of Sharp Pen Media
September 06, 2023 09:05 - 26 minutes - 24.3 MBJoe Zappa is a content marketer, journalist, and academic who has spearheaded content programs for dozens of businesses. As the founder of marketing agency Sharp Pen Media, Joe approaches content and PR through a three-step process of narrative building, editorial planning, and content creation. From 2018 to 2023, he was the editor of Street Fight, a prominent martech trade publication. Prior to that, he earned his BA from Brown and his Ph.D. in comparative literature from Cornell. Here, he ...
PR for the ‘Little Guy’ with Mickie Kennedy
August 30, 2023 09:06 - 27 minutes - 25.2 MBMickie Kennedy is an expert at helping small businesses, authors, and startups increase their visibility and credibility. He founded eReleases over 22 years ago after realizing that small businesses desperately needed a press release service they could actually afford, with access to the media and to a national newswire—all with a personal touch. His press releases have resulted in articles being published in the Wall Street Journal, CNN, Bloomberg, and many more prestigious news outlets. He...
Great Speeches and Communication Tips with Steve Rohr
August 23, 2023 09:04 - 33 minutes - 30.6 MBSteve Rohr is a Hollywood publicist, media expert, and author. He served as the Show Publicist for the Academy Awards from 2015 – 2019 and is the founder of Lexicon Public Relations, a boutique entertainment firm representing award-winning actors and recording artists. As a communication expert, Rohr co-authored “Scared Speechless: 9 Ways to Overcome Your Fears and Captivate Your Audience.” Here, he talks about running PR for the Oscars and how to make a great speech—plus, he shares some hel...
Adding Value as a PR Freelancer with Maria Jordan of Fireflies Management
August 16, 2023 09:08 - 26 minutes - 24 MBMaria Jordan is the founder of Fireflies Management, a global communications agency that specializes in propelling both established organizations and startups to new heights by evolving and promoting their brands. Over her decade of experience in PR, Maria has successfully collaborated with renowned businesses such as Lamborghini, Wimbledon, and MyHeritage, delivering compelling and tangible results. Here, she talks about the benefits of hiring freelancers, her work to reunite stolen babies ...
The High-Brow, Low-Brow Battle with Funmi Lijadu
August 09, 2023 09:15 - 32 minutes - 29.8 MBFunmi Lijadu is a creative communications specialist who loves pop culture. She has both agency and in-house PR experience across a range of sectors, including art, publishing, finance, tech, real estate, and retail. Currently, she's an account executive at MSL in the UK. Recently, she finished her dissertation on a rather compelling topic that compares reality TV with classic literature. Here, she discusses her dissertation and shares the current challenges faced by her PR clients in the UK...
Disney Magic and DEI Changes with Shawn Smith
August 02, 2023 09:03 - 27 minutes - 25.2 MBShawn Smith has served in senior communications roles with Warner Bros. and The Walt Disney Company, developing multimillion-dollar campaigns for global brands and franchises. She has also served as the global head of communications with Osmo, one of the world’s leading ed-tech companies. Here, she discusses the current state of DEI in PR, the joy of working with iconic IPs, and why she's stepping out on her own. Key Takeaways: - The current state of DEI in the PR world - What it’s like w...
Personal Brand Building 101
July 26, 2023 09:01 - 28 minutes - 26.2 MBIn this special episode of PR 360, we look back at how to build a strong personal brand using tips from experts we've spoken to over the last few months. Sana A. Ahmed discusses how to build a "monster brand with monster plans." Rob Aurelius tells us how his love for pro wrestling taught him key branding insights, and Shawn P. Walchef explains why people should "lean into their crazy." Plus, former news anchor Dan Kloeffler and L.A. Times columnist Gustavo Arellano each share some helpful ad...
Telling the Fintech Story with Harvey Hudes of Caliber Corporate Advisers
July 19, 2023 09:03 - 22 minutes - 20.2 MBThis week on PR 360, we welcome Harvey Hudes, the founder and CEO of Caliber Corporate Advisers, one of the preeminent marketing communications firms in fintech and financial services. Since its founding in 2010, Caliber has assisted more than 270 portfolio companies, including asset management firms, growth-stage startups, and investors. Harvey shares how Caliber has succeeded at the difficult task of telling fintech stories and how it keeps up in a rapidly changing ecosystem. Key Takeaway...
Following the Formula for Success with Jeff Fenster
July 12, 2023 09:05 - 32 minutes - 29.6 MBJeff Fenster is an award-winning serial entrepreneur who credits his success to one thing: the art of building and maintaining relationships. He’s the founder of the Everbowl superfood chain, the WeBuild Stuff manufacturing and fabrication firm, and SuperFuel Coffee. Here, he discusses why his five core values are the foundation for success, his relationship with NFL legend Drew Brees, and how to get his free “Network to Millions” playbook. Key Takeaways: - The Japanese concept of Kaizen ...
From Awareness to Affiliates with Jessy Klein Fofana, Founder of LaRue
July 05, 2023 09:12 - 26 minutes - 24.2 MBJessy Klein Fofana is the CEO and Founder of LaRue, a New Jersey-based public relations and affiliate marketing agency. Fofana and LaRue are trailblazing a new kind of PR strategy that leverages the power of earned media while maximizing performance-driven press opportunities. Here, she discusses her company’s unique approach to affiliate marketing, working with news organizations, and the brand awareness-to-affiliates funnel. Key Takeaways: - Affiliate marketing - Luxury brands and affi...
PR in the AI Era with Muck Rack’s Linda Zebian
June 28, 2023 09:00 - 26 minutes - 24.2 MBLinda Zebian has the very meta position of Senior Director of Communications and Community at Muck Rack, where she manages its internal and external communications strategies. Previously, she spent ten years at The New York Times developing and executing communications strategies for the company’s business division. Here, she discusses how AI technology is being used throughout the PR world and why Muck Rack’s new AI tool is a big help for PR people. Later, she puts on her Editorial hat to d...
The Taste of Web3 with Serial Restaurateur Andy Nguyen
June 21, 2023 09:11 - 22 minutes - 20.6 MBOur guest today is Andy Nguyen, a self-described “serial restaurateur” who is pushing boundaries by bringing together food and the world of Web3. Andy has co-founded such brands as Afters Ice Cream, Dough & Arrow, Matte Black Coffee, Hello Kitty Café, Bored and Hungry, and Trill Burgers (which DJ Khaled said is the best burger he’s ever tasted). Here, Andy talks about the importance of visual style in restaurants, incorporating communities into his brands, and how NFTs helped him create a ve...
Inside the Mind of a Social Media Manager with Jon-Stephen Stansel
June 14, 2023 09:13 - 26 minutes - 24.6 MBBack for his second appearance on PR 360, Jon-Stephen Stansel is an award-winning social media professional with over a decade of experience managing, building, and creating content for branded social media accounts. He has run profiles for Amazon Prime's “Invincible” animated series, Hyper RPG, Better Place Forests, and the University of Central Arkansas. He is currently the Director of Social Media at Chaotic Good Studios. Here, Jon-Stephen explains the importance of authenticity, good com...
Explaining AI and its Potential with Jason Wells, CEO of AI Dev Lab
June 07, 2023 09:11 - 28 minutes - 25.7 MBJason Wells is the CEO of AI Dev Lab, a machine learning development consultancy, and the managing director of MWest Ventures, an organization making early-stage investments in AI, 5G IoT, and Media Tech. Jason has developed over 20 AI products and worked and lived on six different continents. Here, he provides a clear description of the current state of AI, its potential, and how AI Dev Lab is pushing the technology into the future. Key Takeaways: - A brief AI explainer - The difference...
Finding the Essence: The Art of TV Promos with Becky Wilson and Patrick Hamilton
May 31, 2023 09:15 - 29 minutes - 26.9 MBBecky Wilson and Patrick Hamilton, the brains behind the "We Write Good" creative content shop, write promos and taglines for some of the biggest shows on television, such as “Abbot Elementary,” “Jeopardy!,” and “Dancing with the Stars.” Here, they talk about their wild ride from Universal Studios tour guides to marriage to running their own creative shop. They also explain their creative approach to writing TV and film promos and taglines. Key Takeaways: - Becky and Patrick’s journey fro...
Sharing Your Sustainability Story with Helen Neal of HN Communications
May 24, 2023 09:02 - 25 minutes - 23.1 MBHelen Neal is the founder of HN Communications, a thought leadership consultancy that works with some of the world's most popular brands (Bosch, Asahi) leading the way to net zero. She is also the host of the Leaders LIVE podcast, an online thought leadership platform that brings together businesses, government, and NGOs to debate the biggest challenges facing our world today. Here, she shares how organizations can get better at telling their sustainability stories and why there's reason to ...
Taking Out the Trash from Your Past with Performance Coach Brian Bogert
May 17, 2023 09:27 - 29 minutes - 26.7 MBBrian Bogert is a performance coach, motivational speaker, and business strategist who strives to create unparalleled growth for individuals and organizations. He’s worked with businesses and nonprofits, including the Lockton Companies and the American Cancer Society. Bogert is also a member of the Forbes Council, an invite-only community for the most successful executives and entrepreneurs. Here, he talks about how we can improve our performance in business and life by addressing the “trash...