#PPCChat Roundup - Behind the Scenes of Paid Search artwork

[EP75] #PPCChat 051119 - PPC Conversion Challenges

#PPCChat Roundup - Behind the Scenes of Paid Search

English - November 06, 2019 01:25 - 32 minutes - 61.8 MB
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Previous Episode: EP74 - Challenges with Remarketing
Next Episode: EP76 - Facebook 2019/20

#PPCCHAT Twitter discussion that runs on Tuesdays at 5pm GMT - Led by Julie F Bacchini (@NeptuneMoon)


Q1 eems like a no brainer, but do most of all of your clients track conversions?


Q2 hat are the most common conversion actions in accounts and campaigns you’re currently managing?


Q3 Do you have a preferred method for setting up conversion tracking? Particular tool?


Q4 What is the biggest road block to effective conversion tracking for you?


Q5 When a client wants to improve their conversion rate, where do you typically start/look first for opportunity?


Q6 How often do you find that their web site/landing pages are a problem? What are the most common issues you’ve encountered?


Q7 How do you address conversion rate optimization (CRO) road blocks?


Q8 If you could have a wish granted for conversion tracking functionality, what would it be?

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