EP76 - Facebook 2019/20

#PPCChat Roundup - Behind the Scenes of Paid Search

English - November 13, 2019 16:47 - 16 minutes - 22.1 MB
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Previous Episode: [EP75] #PPCChat 051119 - PPC Conversion Challenges

Next Episode: EP77 - Microsoft Advertising

#ppcchat Twitter discussion that runs on Tuesdays at 5pm GMT - Led by Mark Gustafson (@markpgus)
Q1 What new Facebook features/trends/suggestions are you embracing?
Q2 What steps are you taking to get to 50 Conv/Ad Set/Week? How is it going?
Q3 Are you trying new objectives because of the focus on 50 optimization events? What are your favorites? When do you use them?
Q4 Have you been doing anything new with creative? What are your best performers right now?
Q5 Have you been using Dynamic Creative Testing? How has it been working?
Q6 How many ads do you use per ad set when not using Dynamic Creative?
Q7 What do you think is the most underrated feature in Facebook and why?