How Do I Make the Most of Prime Day 2023 as an Amazon PPC-er?

The PPC Den: Amazon PPC Advertising Mastery

English - July 08, 2023 15:40 - 32 minutes - 29.7 MB - ★★★★★ - 88 ratings
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Previous Episode: How Can I Grow My Organic Sales Percentage For Amazon PPC Campaigns?

Next Episode: How Should I Set My Starting Bid For An Amazon PPC Campaign?

Amazon’s Prime Day is the most anticipated shopping event of the year. We are thrilled to have Jake Zarastian from JungleScout join Michael to share his invaluable insights for making the most of this annual extravaganza. In this episode, they cover improving images, organizing data, doing nothing, and more. Don’t miss out on this opportunity to stay ahead of the game.

We’ll see you in The PPC Den!

🦡 Highlights

0:00 What to expect in this episode

2:08 Small talk: Welcome to the jungle

3:54 Jake’s Amazon background

5:51 How to maximize Prime Day sales

10:04 Pro tip: Improve your images!

11:56 Amazon PPC Stats for Prime Day 2022

19:40 Pro tip: Organize your data

23:18 Pro tip: Get aggressive before & after Prime Day

26:12 Pro tip: Do nothing…?!

30:17 Are we ready?!