Sean Stone of Stone’s Goods sits down with Michael to discuss 7 ways to grow organic ranking in your Amazon PPC Campaigns. They discuss discounts and deals, organic sales percentages, how to utilize Google ads, and more. 




We’ll see you in The PPC Den!




🦡 Highlights ​​




0:00 What to expect in this episode


3:37 Organic Sales Strategy: 2017 vs. Today


7:15 Defining Organic Sales


11:05 Non PPC Sales Percentages


21:27 Increasing Total Organic Sales


26:00 7 Things To Grow Organic Ranking


26:55 Lightning Deals, Prime Exclusive Discounts, 7 Day Deals


32:38 Organic Sales Percentage vs. Organic Unit Percentage


34:00 Single Keyword Campaigns


37:10 Google Ads


40:53 Email


45:55 Price Testing 




🦡 Resources & Links



Where to find Sean Stone: stonesgoods and getlontra

Boost Amazon Organic Ranking - Run Google Ads to Your Amazon Listing [Ad Badger X Search Scientists]

Amazon Conversion Rates: Boosting Your Organic Sales In 2020

How Do I Fix My Decreasing Conversion Rate On Amazon Advertising?

Launching 54 Campaigns To Rank Multiple Products In The Top 10 On Amazon

Make Your Best Keywords Better With Single Keyword Campaigns

New Keyword Research Approach: Gain New Clients For Amazon PPC

Overcoming Challenges Of Running Google Ads To Amazon Listings

How To Send Google Ads Traffic To Your Amazon Listing (Classic)

How Do I Improve Amazon Total ACOS Fast? Boost Organic Ranking




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Host and Executive Producer: Michael Erickson Facchin


Guest Co-Host: Sean Stone


Senior Producer: Nancy Lili Gonzalez


Podcast Coordinator: Catherine Cardenas


Video and Audio Editor: Pedro Moreno 


Graphic Designer: Vanessa Nieto

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