How do I Fix my Decreasing Conversion Rate on Amazon Advertising? [AMZ PPC # 146]

Is your conversion rate falling on Amazon Advertising too? This is the question we’re most asked these days from other PPC-ers who want to know they’re not the only ones. CVR is falling, just as CPC is rising. Learn why this is happening and what to do about it in this week’s episode of The PPC Den Podcast.

We’ll see you in The Badger Den!

Highlights:

0:00 Intro -- What’s coming next
0:36 Topic: Why are conversion rates falling?
2:18 Why is CVR falling on Amazon Advertising?
8:22 How to fix rising CPC and lower CVR?
11:12 Your homework: Listen to these other episodes now
14:00 Outro -- You’re not alone.

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Resources & Links:

Ep 1, The Golden Age of Amazon
Lower Rising CPC on Amazon Playlist
Ep 132, Should You Segment Automatic Sponsored Product Campaigns?
Ep 106, How Keyword Dumping Ruins Your Campaigns
Ep 145, Find Your Bid Style: Which of These 7 Amazon PPC Personalities Are You?
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All our episodes and show notes are available at https://www.adbadger.com/podcast​​​​​

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Host and Executive Producer: Michael Erickson Facchin

Senior Producer: Nancy Lili Gonzalez

Video and Audio Editor: Pedro Moreno

Graphic Designer: Emma Walker