How Can Product Images on Amazon Boost Conversion Rates?

The PPC Den: Amazon PPC Advertising Mastery

English - June 21, 2024 13:00 - 49 minutes - 45.1 MB - ★★★★★ - 88 ratings
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Previous Episode: What Makes an Amazon PPC Manager Successful?

Next Episode: How Do Technical and Creative Strategies Work Together in Amazon PPC?

In this episode, Michael talks with Emma from Marketing by Emma about how to make your product photos on Amazon better. They discuss why having great pictures can help increase sales, common mistakes to avoid, and easy tips to improve your listings. Emma shares her thoughts on how good images can strengthen your brand and why it’s important to follow Amazon’s guidelines. They also touch on the latest trends in product photography.

We’ll see you in The PPC Den!

🦡 Highlights

0:00 - Introduction

1:20 - Reviewing Cricut Maker images

3:00 - Importance of brand images

5:10 - Optimizing listings for user experience

7:30 - Conversion rates and competition

10:00 - Comparing traditional and modern products

14:00 - Effective image strategies

19:00 - Highlighting products through design
24:00 - Creating compelling image stacks

30:00 - Learning from competitor examples

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