January is for reflection! Sit down with Michael as he reflects on the strategy to send Google ads traffic to Amazon. He’ll walk you through the five ways to measure success in the results you see from sending Google ads traffic to Amazon, as well as parting principles and key takeaways. 




We’ll see you in The PPC Den!




🦡 Highlights ​​




0:00 What to expect in this episode


2:25 An Overview


3:05 Per ASIN Results


4:10 Net Organic Position Change


5:10 Individual Keyword Improvements


6:50 Revenue Growth From Organic Keywords


8:25 Direct Amazon Sales Analysis


12:25 Boosting Brand Referral Bonus


12:45 Principles




🦡 Resources & Links



How To Send Google Ads Traffic To Your Amazon Listing (Classic)

Overcoming Challenges Of Running Google Ads To Amazon Listings

Using Reverse ASIN On Your Own Product For New PPC Keywords

How Can I Grow My Organic Sales Percentage For Amazon PPC Campaigns?

🦡



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Host and Executive Producer: Michael Erickson Facchin


Senior Producer: Nancy Lili Gonzalez


Podcast Coordinator: Catherine Cardenas


Video and Audio Editor: Pedro Moreno 


Graphic Designer: Vanessa Nieto

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