On this episode, we're talking niche. That's neeeesh, not nitch, but either way, it's all about getting really specific with your content offering.

Karen Reyburn is our guest, and her whole business is built around this concept. She runs a creative agency, but for a particular niche: Accountants.

On this episode you'll learn:

What is a niche, exactly? And why it's not just an industry
How to find your own niche, and be an audience magnet
Can you go too small with a niche?
Resources
The Profitable Firm
The Never Settle Podcast
Alitu - the Podcast Maker appSupport the show (https://pod.academy)