Making Your Podcast Better With Dynamic Content [S3E72]

It's 2021, my dudes, and there exists a way to keep content completely relevant to the audience regardless of when or where they access our content. As proof, I suggest you listen to the first episode of the podcast for Sounds Profitable. 

Even if you don’t care (or don’t think you care) about podcast advertising, you need to listen to Bryan’s podcast. At least the first episode. It’s less than 30 minutes long. But allow me to explain why you’ll be blown away within the first few minutes and then have to keep listening.

We as podcasters have to stop thinking of our episodes as complete when we export them from our DAW. We also have to stop thinking of dynamic insertion as content that “breaks” or “interrupts” the listening experience of our audience. That’s outdated thinking that misses the point—and the befits—of dynamically inserted content.

If we instead think of our show’s “fixed” content and “dynamic” content working in concert with one another, we can assemble an episode that makes for a much better podcast listening experience. Which, I’d wager, is something all podcasters would really like to do. 

With Bryan’s episode, we’re:

keeping his podcast’s episodes timeless with dynamic contentpersonally thanking his supporters one by one on every episode, but not every episode you hearpever asking Spotify listeners to rate and review his podcast on Apple Podcastsmaking his podcast listeners feel at home with localized messaginggiving a different listening experience for podcast subscribers vs episode streamers

And that’s just the start!

I’m really proud of what Bryan is doing with dynamic content in his new podcast. I love how he’s exploiting adtech not just to flood his episodes with ads, but as a way to increase both the relevance and personability of the episodes for his listeners. 

My hosting provider—Captivate.fm, where I sit on the Advisory Board—is soon rolling out dynamic content capabilities. I plan on pushing hard against the edges of AMIE, Captivate’s dynamic tool, as soon as I can. 

One thing I know I’ll do first is find a way to give my supporters a voice on the show. So if you want in on that, go to BuyMeACoffee.com/evoterra and become a member. I'll be reaching out to members individually and letting them know how I’ll incorporate them into the show. Yes, you want in on that!

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Read the full article and share with a friend: https://podcastpontifications.com/episode/making-your-podcast-better-with-dynamic-content

Follow Evo on Twitter for more podcasting insights as they come.

Buy him a virtual coffee to show your support.

And if you need a professional in your podcasting corner, please visit Simpler.Media to see how Simpler Media Productions can help you reach your business objectives with podcasting.

Podcast Pontifications is published by Evo Terra four times a week and is designed to make podcasting better, not just easier.

Mentioned...

It's 2021, my dudes, and there exists a way to keep content completely relevant to the audience regardless of when or where they access our content. As proof, I suggest you listen to the first episode of the podcast for Sounds Profitable. 

Even if you don’t care (or don’t think you care) about podcast advertising, you need to listen to Bryan’s podcast. At least the first episode. It’s less than 30 minutes long. But allow me to explain why you’ll be blown away within the first few minutes and then have to keep listening.

We as podcasters have to stop thinking of our episodes as complete when we export them from our DAW. We also have to stop thinking of dynamic insertion as content that “breaks” or “interrupts” the listening experience of our audience. That’s outdated thinking that misses the point—and the befits—of dynamically inserted content.

If we instead think of our show’s “fixed” content and “dynamic” content working in concert with one another, we can assemble an episode that makes for a much better podcast listening experience. Which, I’d wager, is something all podcasters would really like to do. 

With Bryan’s episode, we’re:

keeping his podcast’s episodes timeless with dynamic contentpersonally thanking his supporters one by one on every episode, but not every episode you hearpever asking Spotify listeners to rate and review his podcast on Apple Podcastsmaking his podcast listeners feel at home with localized messaginggiving a different listening experience for podcast subscribers vs episode streamers

And that’s just the start!

I’m really proud of what Bryan is doing with dynamic content in his new podcast. I love how he’s exploiting adtech not just to flood his episodes with ads, but as a way to increase both the relevance and personability of the episodes for his listeners. 

My hosting provider—Captivate.fm, where I sit on the Advisory Board—is soon rolling out dynamic content capabilities. I plan on pushing hard against the edges of AMIE, Captivate’s dynamic tool, as soon as I can. 

One thing I know I’ll do first is find a way to give my supporters a voice on the show. So if you want in on that, go to BuyMeACoffee.com/evoterra and become a member. I'll be reaching out to members individually and letting them know how I’ll incorporate them into the show. Yes, you want in on that!

-----

Read the full article and share with a friend: https://podcastpontifications.com/episode/making-your-podcast-better-with-dynamic-content

Follow Evo on Twitter for more podcasting insights as they come.

Buy him a virtual coffee to show your support.

And if you need a professional in your podcasting corner, please visit Simpler.Media to see how Simpler Media Productions can help you reach your business objectives with podcasting.

Podcast Pontifications is published by Evo Terra four times a week and is designed to make podcasting better, not just easier.

Mentioned in this episode:

Support For Abortion Rights

While Americans overwhelmingly support the right of an individual to make their own decisions about abortion, unfortunately, that right is no longer protected everywhere in the U.S. The Supreme Court overturned Roe v Wade on June 24th.

Abortion is a basic healthcare need for the millions of people who can become pregnant. Everyone should have the freedom to decide what’s best for themselves and their families, including when it comes to ending a pregnancy. This decision has dire consequences for individual health and safety, and could have harsh repercussions for other landmark decisions.

Restricting access to comprehensive reproductive care, including abortion, threatens the health and independence of all Americans. Even if you live in a state where abortion rights are upheld, access to safe medical procedures shouldn’t be determined by location, and it shouldn't be the privilege of a small few.

You can help by donating to local abortion funds. To find out where to donate for each state, visit donations4abortion.com.

If you or someone you know needs help, or if you want to get more involved, here are 5 resources:

1. ShoutYourAbortion.com is a campaign to normalize abortion.
2. DontBanEquality.com is a campaign for companies to take a stand against abortion restrictions.
3. Abortion.cafe has information about where to find clinics.
4. PlanCPills.org provides early at-home abortion pills that you can keep in your medicine cabinet.
5. Choice.CRD.co has a collection of these resources and more.

We encourage you to speak up! And spread the word.

This podcast uses the following third-party services for analysis:

OP3 - https://op3.dev/privacy
Chartable - https://chartable.com/privacy
Podsights - https://podsights.com/privacy