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Claire Carlile - Google As Your New Home Page - Optimising Google My Business in a No Click World
Pint-Sized Marketing Podcast
English - December 02, 2019 15:00 - 24 minutes - 16.8 MBCareers Business Technology marketing digital marketing seo pcc content marketing strategy Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: Aiden Carroll - How To Track Traffic Like A Champ
Claire talks about the changing SERP landscape, zero-click (and what this ACTUALLY means), the changing look feel and functionality of the business profile (or business knowledge panel, or whatever Google are calling it this week) - and how important it is to monitor everything that Google pulls into this panel, as well as lots of tactics for how to make sure that what YOU want to be seen gets featured in this panel - including photos, reviews, Q&A, posts, products and more!