Lauren Schultz of Home Chef on Scalable, Authentic Influencer Marketing

Influencer marketing has worked its way into nearly every industry, even meal solutions. And no one knows this industry better than Lauren Schultz, senior manager of influencer marketing at Home Chef. During her career, Lauren has worked with influencers of all kinds, from micro influencers to Angela Kinsey and Brian Baumgartner of the hit TV show, The Office.

We sat down with Lauren to learn how she develops and sustains relationships with the influencers she works with and how she creates a seamless and efficient process for scalable influencer marketing. So whether you’re stuck in rush hour traffic or just on your way to Whole Foods because you haven’t jumped on the meal delivery service trend yet (may we suggest Home Chef?), just hit play to make your commute a little more fun.