Kibbee Miller of Converse on What Big Brands Look for in Influencers
Perlu: Influencer Marketing Reimagined
English - November 20, 2019 19:00 - 18 minutes - 12.6 MB - ★★★★★ - 7 ratingsMarketing Business Entrepreneurship influencer marketing influencer collaboration influencer marketer influencers marketers influencer marketer influencer mar Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: Edelman on Working With Celebrities AND MicroInfluencers
A passion for fashion and footwear drove Kibbee Miller to Converse. Now a member of their global social media team, Kibbee works closely with influencers of all scales every day on multiple active campaigns.
We sat down with her to hear what it takes to get a gig with a brand like Converse. Are you an influencer hoping to score a collab with a brand of this scale? Are you a brand trying to understand what you should be looking for in your influencers?
Kick up your heels ... or chucks ... and listen up. Kibbee breaks it all down.