Periodic Effects: Cannabis Science Podcast artwork

Periodic Effects: Cannabis Science Podcast

392 episodes - English - Latest episode: 12 months ago - ★★★★★ - 135 ratings

Periodic Effects focuses on the science and business of cannabis. Wayne Schwind, the CEO & Founder of Periodic Edibles, hosts the show. With his background in Chemical Engineering, Wayne dives deep with future leaders inside the cannabis industry. Educational insights on cannabinoids, terpenes, endo-cannabinoid system, extraction methods, edibles and growing science.

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Episodes

Pe163 Deep Dive into the Entourage Effect

July 23, 2020 20:14 - 59 minutes - 24 MB

Some Fun #s - cannabinoids enhance communication between your 86 billion neurons, each of which connects to 5,000 to 200,000 other neurons and sends signals 5-50 times per second… wrap your neurons around that :) We had Ruth Fisher, Ph.D. back on to discuss her recent article “Understanding Cannabis’s Entourage Effect”. We cover how cannabinoids work as neurotransmitters and the mechanisms of certain terpenes working with cannabinoids to produce specific effects. Ruth’s book The Medical ...

Pe162 Can the War on Drugs be Reconciled?

July 14, 2020 18:56 - 42 minutes - 17.2 MB

Our guest is Jeannette Ward Horton, Executive Director of Nuleaf Project. We discuss the “War on Drugs”, its impacts in underserved communities, where cannabis tax money is actually going and how you can use the blueprint Jeannette & Nuleaf built to achieve similar efforts in your City or State. Link to Join Email List Community for insights we don’t share anywhere else. Link to Periodic Contact Page

Pe161 Fixing Political Issues & Equity in Cannabis

July 07, 2020 19:14 - 54 minutes - 21.8 MB

Our guest is Kim Lundin, Executive Director of Oregon Cannabis Association. We discuss allocation of cannabis tax dollars, expungement of past “cannabis crimes”, lobbying in cannabis, talking to politicians and the current impact of regulations in the cannabis industry. Link to Join Email List Community for insights we don’t share anywhere else. Link to Periodic Contact Page

Pe160 Healing the Mind & Body with Cannabis

June 30, 2020 18:58 - 1 hour - 25.4 MB

More Doctors & Physicians are now recommending cannabis to their patients, however many don’t know what to specifically recommend or where to buy it. Our guest, Dr. Dustin Sulak, Founder of Healer.com, has been leading the way as an early adopter. We discuss how certain prescription medications are being replaced by cannabis and what the future could hold for cannabis as a medicine. Link to Join Email List Community for insights we don’t share anywhere else. Link to Periodic Contact Page

Pe159 Light Spectrums & the Circadian Rhythm of Cannabis

June 23, 2020 19:42 - 50 minutes - 20.4 MB

Can the methods and tech from other Ag Crops be mimicked to grow cannabis? Or is cannabis unique and needs new solutions? Our guest is Robert Soler, VP of Research, of Bios Lighting. After a lighting solution for NASA and getting a PhD in Neurobiology & Behavior, Robert is now applying his knowledge to cannabis. We discuss the circadian rhythm in plants, genetics vs environment, light spectrums and past myths and failings of LED Light Technology. Link to the Bios Institute, where plant and...

Pe158 What’s next for Hemp Strains & Genetics

June 18, 2020 19:02 - 57 minutes - 22.9 MB

Growing hemp strains with rich trichome content is becoming a trend and partly following the path “cannabis” already carved. As consumers become educated on hemp and start looking for products that deliver the effects they want, someone will not only need to make those products, but someone must also grow the strains and genetics that make those products possible. Our guest is Zach Dorsett, Chief Growth Officer, of Blue Forest Farms. Zach is working on the next wave of hemp strains and genet...

Pe157 Black Lives Matter

June 11, 2020 18:49 - 20 minutes - 8.33 MB

Please visit and share these organizations, and donate if you have the means. Last Prisoner Project (get non-violent cannabis offenders out of prison) NuLeaf Project (leading coalition to stop cannabis tax dollars from going to police) Oregon Psilocybin Society (advance the psilocybin therapeutic model and service in Oregon)

Pe156 How Cannabinoids work in your Body

June 04, 2020 20:58 - 58 minutes - 23.4 MB

Our guest, Dr. Roger Pertwee, has been studying cannabinoids for multiple decades. We discuss how cannabinoid therapy could work for PTSD, Pain & Multiple Sclerosis. Along with how different cannabis compounds can have an amplifying or dampening modulation effect on our Endocannabinoid System, impacting the effects we experience. Links to books mentioned, Handbook of Cannabis & Endocannabinoids Link to Join Email List Community for insights we don’t share anywhere else. Link to Periodic...

Pe155 Dynamics of Federal Legalization & Interstate Commerce

May 28, 2020 21:39 - 58 minutes - 23.5 MB

How will the West Coast & East Coast integrate after federal legalization? What regulations will be set that greatly impact the ability for open trade across State lines? Does the pharmaceutical model have a long term fit in cannabis? We had Ruth Fisher, Ph.D., back on to discuss the future landscape of cannabis markets and what “predictions” we can make based on past history of other markets. Ruth’s book “The Medical Cannabis Primer” Link to Join Email List Community for insights we don...

Pe154 Oncologist Dr. Abrams talks Cancer & Cannabis Science

May 18, 2020 21:48 - 46 minutes - 18.5 MB

“Cannabis Cures Cancer” is sometimes thrown around loosely. Our guest, Dr. Donald Abrams, Integrative Oncologist at UC San Francisco, discusses what we actually know at this time. Since starting cannabis research in 1992, Dr. Abrams has been searching for the truth on the potential benefits of cannabis use for cancer patients. Resources Dr. Abrams recommends: National Cancer Institute’s Cannabis & Cannabinoids PDQ for Patients Clint Werner’s book “Marijuana Gateway to Health” Link to J...

Pe153 Cannabis 2.0 Markets, Trends & Patents

May 13, 2020 20:37 - 1 hour - 24.5 MB

Cannabis 2.0 is the new buzz word for the next “Wave” of evolution in cannabis markets. Will corporate cannabis dominate the industry? Will governments put up huge barriers to entry with regulations? How are patents currently being used in cannabis? We discuss these topics with Ruth Fisher, Ph.D., Co-Founder of Cann Dynamics and Author of “The Medical Cannabis Primer”. Link to Senior Cannabis Use Resources from Periodic edibles Link to Join Email List Community for insights we don’t shar...

Pe152 Are Cannabis Unions Good or Bad?

May 09, 2020 00:47 - 49 minutes - 39.6 MB

Will Unions become widespread in cannabis and what are the Benefits & Costs to Unionization? We had Emma Chasen back on to dive deeper into Labor Unions in the cannabis industry and what they could mean for Cannabis Employees and Business Owners. List for Hemp CBD Caramels

Pe151 Navigating Covid-19 with Dispensaries & Budtenders

April 27, 2020 21:05 - 1 hour - 25.5 MB

Dispensaries have seen sales increase since being deemed essential businesses - but the budtenders working on the frontlines are at risk, and many aren’t finding the support they need. Our guest is Emma Chasen, Cannabis Educator & Co-Founder of Eminent Consulting. Emma shares what she’s hearing about the impacts of COVID-19 from budtenders around the country to highlight what dispensary owners & managers can do to support their teams during the pandemic. Access Eminent’s Cannabis Education...

Pe150 Cannabis and CBD Use for Seniors & Older Adults

April 20, 2020 20:59 - 51 minutes - 20.8 MB

Seniors stand to gain the most medical benefits from cannabis use - but they’ve also dealt with the most stigma against marijuana in their lifetimes, often making them reluctant to try cannabis. In this swapcast, Wayne discusses cannabis & hemp with Dr. Joe Casciani of the Living to 100 Club radio show, explaining the science behind cannabis’s role in supporting healthy aging in simple terms for seniors & caretakers. Link to Living to 100 Club Resources and Radio Show. Link to Periodic e...

Pbs072_How to not Smoke Cannabis but Mimic its Effects

April 16, 2020 19:20 - 26 minutes - 10.7 MB

Resource Links 1. Sublingual vs Oral Consumption Infographic 2. Nancy’s Medical Cannabis Story 3. Living to 100 Club - Live Friday 04/17/20 at 2pm The COVID-19 outbreak raises concerns about smoking, vaping & lung health. As cannabis consumers, should we be looking for other consumption methods to protect our lungs? We discuss the benefits and unique effects of sublingual cannabis consumption so you can give your customers more smoke-free options during the coronavirus pandemic. Link t...

Pe149 What Hemp & CBD Markets Look Like Now

April 13, 2020 21:01 - 59 minutes - 23.8 MB

State cannabis markets see a lot of change when transitioning to a recreational market. The Hemp Industry has been experiencing this on a national level since the 2018 Farm Bill passed and legalized CBD across the country! Our guest is Chase Hubbard, Senior Analyst on Hemp at The Jacobsen. We cover a big picture view on the Hemp & CBD markets while discussing the Coronavirus impacts on export and international trade. Link to Join Email List Community for insights we don’t share anywhere el...

Pe148 Cannabis Online Ordering & Home Delivery

April 06, 2020 20:58 - 1 hour - 25.3 MB

The cannabis buyer landscape is changing fast! More and more people are ordering cannabis online from dispensaries while they quarantine during the Coronavirus. Our guest is Cam McNeeley, Co-Founder & COO of Moss Crossing. We discuss how 90% of their sales are now coming from online purchases, and what it takes to deliver a solid buyer experience. Link to Join Email List Community for insights we don’t share anywhere else. Link to Periodic Contact Page

Pe147 Breath, Cannabis & Coronavirus

April 02, 2020 18:52 - 1 hour - 27.2 MB

How does cannabis consumption affect our lungs and respiratory health? Should we not smoke cannabis during the Coronavirus outbreak? Our guest is Robert Litman, Founder of The Breathable Body. We discuss the questions above and breathing habits to strengthen your immune system during these uncertain times. Link to Join Email List Community for insights we don’t share anywhere else. Link to Periodic Contact Page

Pe146 Cannabis Business Insights from the Pharmacy Model

March 30, 2020 20:57 - 1 hour - 24.9 MB

As new States come online and we move closer to Federal Legalization, the chaos of cannabis business doesn’t seem to be settling down. This environment creates a challenge for Dispensaries wanting to develop standards and best practices. Our guest is Abby Stoddard, PharmD, Founder of Client Centered Network. Abby saw the difference a well trained staff and dedicated management can make in a pharmacy. We discuss what cannabis needs to borrow (and not borrow) from the pharmacy model. Link to...

Pbiz002_Coronavirus & Operating a Cannabis Business

March 27, 2020 21:52 - 40 minutes - 16.2 MB

Thus far, cannabis businesses have been deemed “essential” and sales have actually increased over the past few weeks, but will it remain that way? There’s no doubt the Coronavirus will impact the cannabis industry! But in what way? We spent the week talking to as many Dispensaries & Customers as possible, and compiled this talk to cover the biggest topics of concern at this time. Link to Periodic effects Contact Page

Pe145 How Coronavirus will affect Cannabis Industry

March 23, 2020 20:34 - 1 hour - 28.2 MB

Big Question on people's minds, how will the Coronavirus affect my cannabis business or job? Whether it’s a Dispensary, Grower, Product Maker or Ancillary Business, there is no clear answer at this time, but there are some trends and insights we can use to “predict”. Our guest, Brock Binder, operates multiple cannabis companies in different verticals of the industry. He shares his current game plan for riding this storm to safety. Resources discussed in episode: OLCC Cannabis Petition (fa...

Pe144 The Race to Patent Cannabis_Part 4

March 16, 2020 21:41 - 22 minutes - 9.15 MB

As Big Ag works to patent, own and control cannabis, what will be the outcome? In this podcast series we discuss “Cannabis farmers scramble to protect heirloom seeds from Big Ag” from Leafly by David Bienenstock. Link to Dale Hunt article on Cannabis Farmers vs Big Ag Link to Contact Page for feedback on series Link to Join Email List Community for insights we don’t share anywhere else.

Pbiz001_280E Cash Cow for IRS & Misery for Business

March 13, 2020 20:26 - 27 minutes - 15.9 MB

Episode for cannabis business owners and entrepreneurs. Like other highly regulated industries, cannabis is a difficult industry to operate in - but add the 280E tax code on top of that, and being triumphant can be a steep uphill battle! We discuss the financial obstacles companies face and estimate rules of thumb for Gross Margin and Net Profit to be successful.
 Link to Periodic effects Contact Page Article Discussed [1] “Advice on 280E for marijuana executives: Settle in lieu of fighti...

Pbs071_Cannabis Pharmacology series_part 8_CBN, THCV & CBDV

March 11, 2020 16:17 - 16 minutes - 6.58 MB

A series not just for Budtenders. Many cannabis consumers who know about minor cannabinoids probably assume that they have no noticeable effect on the experience - but science is now discovering that some of these compounds do just that! We’ll dive deep on the minor cannabinoids thought to cause extra-energizing & extra-sedating experiences from cannabis to explore their mental effects & medical benefits. Link to [Periodic Budtender Sessions] FB Group Paper Discussed [1] “Cannabis Pharma...

Pe143 The Race to Patent Cannabis_Part 3

March 09, 2020 20:59 - 28 minutes - 11.6 MB

As Big Ag works to patent, own and control cannabis, what will be the outcome? In this podcast series we discuss “One man’s crusade to open-source cannabis DNA” from Leafly by David Bienenstock. Link to watch Kevin McKernan's Jamaican Lion Genome Discussion video. Link to Join Email List Community for insights we don’t share anywhere else.

Pe142 Tell All: Big Money in Cannabis_Part 2

March 06, 2020 21:56 - 53 minutes - 21.5 MB

Hucksters exist in every industry, and many get away with it, even getting bonuses and pay outs while the business fails. Big money has been moving into cannabis for a while now, but is it all bad? Certainly some of it is, but many big companies do good, how can you tell the difference? Our guest is Jesse Peters, Founder & CEO of Mantis Growth Investments. Jesse has plenty of experience in cannabis and the ways of big money. Listen in to see behind the curtain! Link to Join Email List Comm...

Pe141 Tell All: Big Money in Cannabis_Part 1

March 05, 2020 22:08 - 57 minutes - 23.1 MB

Hucksters exist in every industry, and many get away with it, even getting bonuses and pay outs while the business fails. Big money has been moving into cannabis for a while now, but is it all bad? Certainly some of it is, but many big companies do good, how can you tell the difference? Our guest is Jesse Peters, Founder & CEO of Mantis Growth Investments. Jesse has plenty of experience in cannabis and the ways of big money. Listen in to see behind the curtain! Link to Join Email List Comm...

Pbs070_Cannabis Pharmacology series_part 7_Linalool & Pinene

March 04, 2020 17:11 - 16 minutes - 6.56 MB

A series not just for Budtenders. Linalool & Pinene are among the most abundant terpenes in nature - we’ve inhaled lavender and pine aromas as therapeutic agents for centuries! But how can we get the most medicinal benefit from these two pleasant terpenes & how do they impact cannabis experience? We’ll cover the wide range of scientific research into Linalool & Pinene to better understand their effects. Link to [Periodic Budtender Sessions] FB Group Paper Discussed [1] “Cannabis Pharmaco...

Pe140 The Race to Patent Cannabis_Part 2

March 02, 2020 21:55 - 1 hour - 24.9 MB

As Big Ag works to patent, own and control cannabis, what will be the outcome? In this podcast series we discuss “This company filed the first cannabis patent—and nobody knows who they are” from Leafly by David Bienenstock. Link to watch Mark Lewis’s Cannabis Pharmacology video. Link to Join Email List Community for insights we don’t share anywhere else.

Pbs069_Cannabis for Elderly & Stigma to Overcome

February 27, 2020 16:51 - 25 minutes - 10.1 MB

Data shows that medical marijuana use is rising steadily among older adults - but the mainstream still has some lingering (and possibly outdated) concerns about cannabis use in the population that may benefit from it the most. We’ll discuss a major news outlet’s take on the topic to unpack the trend of senior cannabis use & the stigma we must still overcome to normalize its use. Link to [Periodic Budtender Sessions] FB Group Article Discussed [1] “Marijuana use is rising sharply among sen...

Pbs068_Cannabis Pharmacology series_part 6_CBG & CBC

February 26, 2020 16:36 - 16 minutes - 6.55 MB

A series not just for Budtenders. We’re just starting to grasp the amazing potential of minor cannabinoids - but how can we know the effects of compounds that occur in such low concentrations in our current cannabis products? In the 1st minor cannabinoid-focused installment of our Cannabis Pharmacology series, we’ll explore the benefits of the “stem cell cannabinoid” CBG and the extremely elusive CBC to discover how these compounds may rise to prominence in the cannabis community. Link to ...

Pe139 The Race to Patent Cannabis_Part 1

February 24, 2020 21:54 - 52 minutes - 20.9 MB

As Big Ag works to patent, own and control cannabis, what will be the outcome? In this podcast series we discuss “Inside the billion-dollar race to patent cannabis” from Leafly by David Bienenstock. Listen to our podcast episode with the series author discussing cannabis history & the evolution of cannabis media Pe071 - Author & Producer David Bienenstock Link to Join Email List Community for insights we don’t share anywhere else.

Pe138 Why is there no “Craft” Cannabis License?

February 21, 2020 17:07 - 1 hour - 33.9 MB

There’s a clear Craft Business framework for beer, wine and spirits, but why not cannabis? Can we create an industry where the local/ small business can also win in the David vs Goliath battle? Our guest is Micah Sherman, co-owner of Raven Grass. We discuss the small business landscape in cannabis and how the regulations currently lean towards big money. Resources from episodes Washington Craft Cannabis & The Cannabis Observer. Link to Join Email List Community for insights we don’t share...

Pbs067_Cannabis Pharmacology series_part 5_Myrcene & Limonene

February 20, 2020 17:59 - 26 minutes - 10.8 MB

A series not just for Budtenders. Myrcene & Limonene are two of the most abundant terpenes in modern cannabis. You might know their scents, but it’s hard to find clear information on their complete health benefits & effects. We distilled the range of intense scientific discovery on these major cannabis terpenes to help you understand how you might be able to leverage them for improved health & positive cannabis experiences. Link to [Periodic Budtender Sessions] FB Group Paper Discussed [...

Pe137 Change in Direction Announcement

February 17, 2020 22:13 - 18 minutes - 7.51 MB

You may have noticed a trend in recent episodes. Companies being challenged to adapt and solidify product market fit as the cannabis market evolves. We’re not immune to these changes, and have decided we need to adjust our strategy. This episode discusses our challenges at Periodic and a new direction for the podcast. Link to Join Email List Community for insights we don’t share anywhere else.

Pbs066_Cannabis Pharmacology series_part 4_Intro to Terpenes

February 14, 2020 16:11 - 14 minutes - 5.73 MB

A series not just for Budtenders. Terpenes have become a hot topic in cannabis recently. While it’s exciting to potentially have more control over your experience, understanding the array of benefits & effects from the vast terpene matrix of cannabis can be tricky. We’ll cover how terpenes interact with our body, phytocannabinoids, and each other to better understand their nuanced effects & therapeutic benefits. Link to [Periodic Budtender Sessions] FB Group Paper Discussed [1] “Cannabis...

Pe136 WeedWeek Swapcast part2

February 13, 2020 22:15 - 34 minutes - 13.8 MB

Listen in as Wayne interviews Alex & Donnell from WeedWeek about their journey and a behind-the-scenes look at running a media company in the cannabis industry. WeedWeek has been a staple in cannabis education and activism. Link to Forbes Article - 2019 Top Eight Cannabis Podcasts You Need in Your Life Link to Join Email List Community for insights we don’t share anywhere else.

Pbs065_”HOT” Hemp

February 11, 2020 17:20 - 23 minutes - 9.43 MB

The Farm Bill’s legalization of hemp has led to a boom in production of CBD & hemp products - but the gray definition of hemp as “less than 0.3% THC by weight” has caused some serious issues & concerning loopholes. We discuss the legal headache of hemp that “goes hot” by producing too much THC, and how Oregon legislators are trying to address the problem to relieve the burden on hemp farmers. Link to [Periodic Budtender Sessions] FB Group Articles Discussed [1] “Genetics, not field condit...

Pe135 WeedWeek Swapcast part1

February 10, 2020 22:04 - 24 minutes - 10 MB

Listen in as Alex & Donnell from WeedWeek interview Wayne about Periodic Edibles and why he started the Periodic Effects podcast. Get a behind-the-scenes look at decision making strategies for small “craft” companies in the cannabis industry. Link to Forbes Article - 2019 Top Eight Cannabis Podcasts You Need in Your Life. Link to Join Email List Community for insights we don’t share anywhere else.

Pbs064_Cannabis Pharmacology series_part 3_CBD

February 07, 2020 16:52 - 14 minutes - 5.81 MB

A series not just for Budtenders. CBD has boomed in popularity recently as a health & wellness supplement - but with such an unregulated market, many consumers assume all CBD products are snake oil. We’ll cover the many scientifically-proven ways that CBD can provide therapeutic benefits and support overall wellness to demystify the effects of CBD in this common-language review of the research literature. Link to [Periodic Budtender Sessions] FB Group Paper Discussed [1] “Cannabis Pharma...

Pe134 The Mary Jane Soda Story

February 03, 2020 21:56 - 57 minutes - 23 MB

Matt Moody started Mary Jane Soda in 2008. After some initial success and media attention, the business ended up closing its doors. We discuss why that happened & the lessons he brought to his new company, Bellwethr. As many more Hemp CBD companies come online and competition increases in THC markets, it’s critical to adapt to changing market conditions as early traction doesn’t guarantee long term success. Link to Join Email List Community for insights we don’t share anywhere else.

Pbs063_Cannabis Pharmacology series_part 2_THC

January 31, 2020 18:09 - 29 minutes - 11.8 MB

A series not just for Budtenders. THC has an impossibly wide range of medicinal benefits. However the right dose of THC mixed with other cannabis compounds for specific medical benefits is difficult to pinpoint. Another roadblock, most consumers assume THC is only responsible for the high/ euphoric effects. We’ll explore the exact bodily processes that THC can positively impact, in simple language that everyone can understand, to help you discover the true potential of this incredible molec...

Pe133 Longest Standing Edible Company in Oregon

January 27, 2020 21:50 - 1 hour - 30.8 MB

Business focused episode. The cannabis landscape is evolving quickly. It moves even faster in “pro small business” States that didn’t create an Oligarchy with high costs and low license caps. Our guest is Elbe from Elbe’s Edibles, the longest standing edible company in Oregon. We discuss their 10 Years experience in cannabis and why “crystal ball” predictions are hollow. Link to Join Email List Community for insights we don’t share anywhere else.

Pe132 Athletes using Cannabis & CBD 101

January 20, 2020 21:54 - 56 minutes - 22.8 MB

Science & Social Use focused episode. We discuss how athletes are using cannabis to better their game and the battle for allowing pros to use cannabis without getting suspended or kicked off the team. We also cover the 101’s of hemp CBD products and what to look for when selecting products. Our guest is Anna Symonds, Director of Education for East Fork Cultivars. Non-profits supported by Anna discussed at end of episode, Last Prisoner Project, Athletes for CARE, Concussion Legacy Foundatio...

Pbs062_Cannabis Pharmacology series_part 1

January 16, 2020 18:20 - 21 minutes - 8.71 MB

A series not just for Budtenders. The wellness, health & medical applications of cannabis are extremely promising, but the many active compounds in cannabis make it difficult to understand and predict the impacts. In this series of podcasts, we’ll dive deep on one of the most well-researched papers on the pharmacology of individual terpenes & cannabinoids to better understand how they may support our health & wellness. Link to [Periodic Budtender Sessions] FB Group Paper Discussed [1] “C...

Pe131 Cannabis Science 201: Terpene Deep Dive

January 13, 2020 21:58 - 1 hour - 35.8 MB

Terpenes are secondary compounds produced by the cannabis plant. They’re not only responsible for the “smell” of cannabis but also the unique effects of different strains. How do terpenes work in the body? What’s the difference between inhaling them versus eating versus applying topically to the skin? Our guest is Emma Chasen, Founder of Eminent Consulting, we answer those questions and more in our deep dive into the world of terpenes. Link to Join Email List Community for insights we don’...

Pbs061_Cannabis Smell Cannon

January 13, 2020 00:55 - 15 minutes - 13.3 MB

Many cities are banning cannabis businesses after it’s legalized by the State. However individuals can still grow for personal use where commercial cannabis is banned (if home grows are allowed). As cities take unique steps toward enforcement it’s critical to know what you can legally grow! Link to [Periodic Budtender Sessions] FB Group One Article Discussed [1] “Michigan Town Buys ‘Nasal Ranger’ to Track Down Stinky Marijuana Plants” from Newsweek

Pbs060_‘Marijuana is not Harmless’ campaign

January 08, 2020 17:16 - 21 minutes - 8.59 MB

Colorado has the oldest US cannabis market, providing lots of data on adult use. However, some county commissioners are drawing negative conclusions from that data to start an ad campaign highlighting the "dangers" of cannabis. We'll discuss the drawbacks critics are citing & the importance of correlation vs causation to get a better look at the true net impacts of cannabis use. Link to [Periodic Budtender Sessions] FB Group One Article Discussed [1] “Weld County initiates ‘Marijuana is n...

Pe130 Predicting Cannabis Trends with Data

January 06, 2020 21:57 - 1 hour - 31.8 MB

Business focused episode. The beginning stages of a new State legalizing rec cannabis is exciting, but what comes next is anything but a smooth ride. Market conditions are constantly changing and staying on top of trends while predicting the future is critical for success. Our guest is Brad Bogus, VP of Marketing for Confident Cannabis, a data driven wholesale platform. We discuss how individual State markets are changing and consumer trends as cannabis goes mainstream. Job Opportunity: Co...

Pe129 Building a Relevant Cannabis Brand

December 30, 2019 22:00 - 54 minutes - 21.9 MB

Business focused episode. There are multiple ways companies can create value. This value establishes your brand and reputation in the marketplace. You could compete on price, quality, customer service, convenience, etc, but an often overlooked value is relevance! Our guest is Christina Hadar, Co-Founder & Chief Brand Officer of Oregrown and we discuss how they are building one of the most relevant brands in the cannabis industry. Link to Join Email List Community for insights we don’t shar...

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