Scaling your Store with Magento: Choosing the right platform for your needs with Robert Rand

Optily Radio: Accelerate eCommerce Marketing

English - October 21, 2021 07:00 - 36 minutes - 25.3 MB - ★★★★★ - 14 ratings
Marketing Business ecommerce shopify digital marketing online advertising online store Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed

Previous Episode: Marketing your Shopify Store: Red flags, product/market fit, and analytics with Chase Clymer

Next Episode: Boosting AOV and CRO: Chatbots, cart abandonment, and haggling with Rosie Bailey

Is Magento a solution that you've considered for your scaling eCommerce company? We wrap up this first season of Optily Radio by talking to Robert Rand, Director of Partnerships & Alliances at JetRails, about this robust platform solution.

Magento is definitely not for everyone, but for growing companies who need more customization and flexibility, it can be a great alternative to other SaaS offerings.

Robert Rand is the Director of Partnerships & Alliances at JetRails and also hosts his own eCommerce podcast, the Jetrails Podcast. Prior to working for Jetrails, he helped co-found Rand Internet Marketing, a full-service digital agency.

Chris Machin is Optily's Director Strategic of Partnerships. Chris has nearly a decade of experience in partnerships, having worked with all the major platforms in eCommerce.

The big topics we discussed were:

Site performance impacting SEOAdopting third-party solutions to fill all eCommerce needsLooking at the long game when it comes to eCommerce and marketing

Resources:

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