Today we are speaking with Chris Westfall, a sought-after business consultant, communication coach, keynote speaker, and the author, co-author, or publisher of eight books. Advising hundreds of thousands of leaders from high-growth entrepreneurial enterprises, Shark Tank startups, and Fortune 100 companies, he has helped create multi-million-dollar revenue streams for businesses on four continents. He is the U.S. National Elevator Pitch Champion and the author of the new book Leadership Language: Using Authentic Communication to Drive Results (Wiley, 2018). To learn more, visit westfallonline.com.

What you’ll learn about in this episode: How Chris was recognized as the U.S. National “Elevator Pitch” champion, and how that has translated to his work Chris explains the building blocks and critical components of an elevator pitch, and how to effectively share your story How to use “you language” to build universal connections and start powerful conversations Why “entrepreneur-itis” is a common ailment that keeps you in the engine room of your business rather than steering it from the deck Why Chris felt driven to write his book “Leadership Language: Using Authentic Communication to Drive Results” Why Chris defines a client as anyone upon whom your success depends, whether it be your board of directors, your investors, or your spouse Why “the empty chair” is a seat at the discussion table reserved for your client’s clients Why anticipation is a super-power, and why “I’ve thought this through” are four incredible words to use throughout your life How it’s critical to live in the moment, move beyond past experiences to look toward the future How Chris’s experience with an unexpected mentor impacted his life and changed his outlook on life Additional resources: Website: www.westfallonline.com Youtube: www.youtube.com/westfallonline Instagram: www.instagram.com/westfallonline Twitter: @westfallonline LinkedIn: www.linkedin.com/in/westfallonline Leadership Language by Chris Westfall: https://amzn.to/2D1irz0

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