Trend Forecasting: The Top 10 Wellness Trends of 2024
The Business of Wellness
English - December 21, 2023 07:00 - 56 minutes - 112 MB - ★★★★★ - 32 ratingsSelf-Improvement Education Arts Food Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Faye McCray is Head of Content for Livestrong.com & Well + Good, and she joins me to discuss, unpack & deep-dive on Well + Good’s top wellness trend predictions for 2024.
We discuss:
Data selection & curation: How Faye & her team approach this annual trend forecast– what information they used, how they source ideas, the process of following leads & pitching ideas, and ultimately, how this epic list comes together & is ready to publish.
Faye’s legal background (!!!) and experience prior to joining the team at Well + Good and Livestrong.com, and what brought her into health journalism.
Differences in product marketing vs. trend forecasting: How to distinguish between popular products vs. what’s part of a more macro evolution in the wellness industry.
Each of Well + Good’s top trends of 2024, including:
How the Real Estate Industry Is Bringing Wellness to Your Doorstep
How Artificial Intelligence in Personalized Fitness is Getting Smarter
Why Nixtamalized Corn Will Stalk Up Your Pantry Shelves
Supporting Your Hair Health & Longevity Throughout Your Lifespan
Home Scents & Why They Matter
How the Red Hot Sauna Industry May Soon Optimize Your Sweat Session
What is Strength-Training Your Skin (and Why Is It Having a Moment)?
The Next Generation of Postpartum Care & What We Need to Know About It
How Everyday Gear Will Perform At-Home Medical Testing
Eating for Wellness in 2024 & Why It’s Much More Celebratory
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**Advice provided on this podcast should not replace medical advice provided by your physician.