032 - Very Finnish Marketing and the Art of Online Community Building
Marketing Helsinki
English - June 08, 2021 16:29 - 50 minutes - 23.3 MBPhilosophy Society & Culture Education Self-Improvement business development growth creativity helsinki manchester philosophy science spirituality Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: 031 - Nobody Wants a Humble Expert - Alan Weiss
Next Episode: 033 - British Actor, Singer and Voice Coach in Finland
Joel Willans is an author, creative director and the founder of various popular online communities including Very Finnish Problems which is one of Finland’s most popular social media brands.
Here we discuss the divide between sales and marketing, selling to Finns vs selling to non-Finns, launching and growing a Facebook page to 15 thousand fans in one month organically. But, my favorite part is when Joel talks about discovering some of the happiest words in the world!