Why Spotify is investing so heavily into ad tech

Next in Media

English - April 18, 2023 09:00 - 31 minutes - 29.2 MB
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This week Next in Media spoke with Emma Vaughn, Spotify's Global Head of Advertising Business Development & Partnerships about whether podcasting needs an upfront, why the company is putting so much money into measurement and ad serving, and why video is the next key frontier for the company.

Guest: Emma Vaughn

Host: Mike Shields

In Partnership with: BeetTV