Product Placement in Movies with Guest Josh Suiter
NerdBrand Podcast
English - January 21, 2022 13:00 - 34 minutes - 78.3 MB - ★★★★★ - 2 ratingsMarketing Business branding nerds marketing business startup entrepreneur Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
On this episode of the NerdBrand podcast, we have Josh Suiter back! Josh serves as Director of Membership at the Chamber of St. Matthews, as well as President-Elect of the KY Chamber of Commerce Professionals.
Quote from Josh: “I've taken a liking lately to Space Jam and have been watching the OG version - the newer one was ok, but not as good as the original.”
Let’s discuss movies that place products in them.
New movie box office:
Budget - $150,000,000 (estimated)
Gross US & Canada - $70,528,072
Opening weekend US & Canada - $31,053,362
Gross worldwide - $162,828,072
So this movie was reviewed as a giant ad from beginning to end. When is it too far? Have you ever been taken out of the moment due to product placement? (I have Transformers 4-5 with a Bud Light Beer truck crash scene).
Some movies with heavy product placement:
Transformers - Air Force, Chevy, and beer
Pixar, Toy Story - Mattel, Barbie, and nostalgic brands like Mr. Potato Head
Marvel Studios - Acura and Burger King
Some Helpful Links:
www.nerbrandagency.com/podcast