![NerdBrand Podcast artwork](https://is3-ssl.mzstatic.com/image/thumb/Podcasts123/v4/8d/57/55/8d5755d3-c8f0-6c72-8027-6789be013172/mza_16528291679064994021.jpg/100x100bb.jpg)
E97: Brand Differentiation with Guest Diana Richardson from Semrush
NerdBrand Podcast
English - March 04, 2022 13:00 - 37 minutes - 25.7 MB - ★★★★★ - 2 ratingsMarketing Business branding nerds marketing business startup entrepreneur Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Next Episode: E98: Why create a BRAND STYLE GUIDE
Diana Richardson from Semrush joins us again on the NerdBrand Podcast! And holds the title for most guest appearances!
Diana is a Social Media & Community Manager + on the Agency Team at Semrush. She’s an expert in SEO, PPC, social, email and now...she’s a Public Speaker!
Join us as we ask, “How far is too far?" in the context of brand differentiation.
Diana did her homework and shares a few real-world examples of brands that have done a great job differentiating themselves from their competitors.
Deliver a Unique Point-of-Purchase ExperienceDistinctive Brand CollateralUse a MascotMake it ConvenientStand Out on ShelvesAppeal to EmotionsShockPersonalize Your ProductSome Helpful Links