E116: Social Brands
NerdBrand Podcast
English - July 16, 2022 13:00 - 23 minutes - 16.4 MB - ★★★★★ - 2 ratingsMarketing Business branding nerds marketing business startup entrepreneur Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
People see your brand first NOT on your website, but on Google.
Do a search in your browser incognito, using your business name, then city. It's not a perfect way to check, but where are you? How do you look?
People ask me if we do SEO often. But look at the search results pages on Google. Your site results are not at the top on most searches for terms anymore.
It’s all Google products and social media.
Making your brand social is easier said than done. This DOES NOT mean ignore your website. Or ignore other things like actual SEO.
Are you evenly distributing your brand message across multiple channels? Or strategically on social media to lead the user to your website content later?
People support that which they can help build. If they can interact with it, personalize it and feel some ownership, they are more likely to get behind you. The idea is to tell a story creatively.
Learn more at https://nerdbrandagency.com/louisville-seo-services/