122 - Sales Presentations: How to Make Them More Effective Based On How People Learn

Modern Sales - B2B Selling Podcast

English - April 21, 2020 19:31 - 24 minutes - 22.2 MB - ★★★★★ - 212 ratings
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Previous Episode: 121 - [Interview] The Truth About Motivation with Justin Welsh

Next Episode: 123 - [Interview] How Professional Services Buyers Buy with Hinge Marketing's Lee Frederiksen

Sales presentations are a critical piece of your sales process, but have you ever stopped to ask how effective yours are? We can turn to the science of learning and something called cognitive load theory for the answers. What you'll find is that your sales presentations could be improved. In this episode, you'll find out how.

Mentioned in this show:

Guy Kawasaki's 10/20/30 rule

Prezi

Cognitive load

Want the full transcript? Visit the show notes page on our website:

https://servedontsell.com/modern-sales/sales-presentations

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