Mastering Social Media for Schools artwork

A Strategic Social Media Success Story with Kimberly Uelmen

Mastering Social Media for Schools

English - February 22, 2021 09:00 - 34 minutes - 23.5 MB
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Previous Episode: Putting the “Social” Back Into Social Media with Melissa McConnell
Next Episode: A Masterclass in School Communications with Janet Swiecichowski, APR, Fellow PRSA

If you’ve ever wondered what can happen as a result of including social media as a specific part of your strategic communication plan, this interview is the perfect case study! Kimberly Uelmen, a recent 35 Under 35 NSPRA recipient, breaks down her role inside of the Howard-Suamico School District.


IN THIS EPISODE, KIMBERLY SHARES:

Her extensive experience in dealing with “all the things” when it comes to School PRHow her role was recently added to the communications teamThe secret behind growing their district Instagram account by 300% in less than a yearWhy social media is a focal point with all communication efforts


SPECIAL GUEST

Kimberly Uelmen

Communications Specialist

Howard-Suamico School District - Wisconsin


Follow Kimberly on Twitter: @kuelmen_PR 

LinkedIn - Kimberly Uelmen

Email: [email protected]   


School Website: https://www.hssdschools.org/ 

Facebook: https://www.facebook.com/HowardSuamicoSchools   

Twitter: https://twitter.com/HSSD 

Instagram: https://www.instagram.com/howardsuamicoschools/ 



USEFUL INFORMATION

Social Media Bootcamp - The Social Media Bootcamp is now being incorporated into our Membership Program. Learn more about our membership here!Today’s #K12PRtip - Getting started with Instagram StoriesView the entire playlist hereReturn to school campaignCOVID Hotline PostFace Covering RequirementGraduation videoHere is the link to the Commencement Intro Video (2:41). Here is the link to the full Commencement Ceremony (1:32:44)

MORE RESOURCES

Free Video Training: Learn the simple secrets behind social media for K12 schools!


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