Is OOH Effective in a Post-Pandemic World? -- Cherian Thomas // Octopus Interactive
MarTech Podcast ™ // Marketing + Technology = Business Growth
English - December 03, 2022 12:00 - 12 minutes - 11.3 MB - ★★★★★ - 169 ratingsMarketing Business Careers technology martech marketing growth business Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Cherian Thomas, Co-Founder and CEO of Octopus Interactive, believes that there is so much more that we can get from out-of-home marketing. Back in the day, we didn’t have a way to evaluate out-of-home. But in a post-pandemic world, it’s creative and extremely targeted. Today, Cherian discusses whether out-of-home is effective in a post-pandemic world. Show Notes
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