List Hygiene and Maintenance: Email Marketing 201 (Episode 161)

You can't do good email marketing without maintaining a clean email list. Good list hygiene not only helps you save money, but it also helps you increase your open rate and click rate.
The post List Hygiene and Maintenance: Email Marketing 201 appeared first on Control Mouse Media, LLC.

Content Marketing 201: Beyond the Basics

Good list hygiene is critical to effective email marketing. A clean email list not only helps you save money, but it also helps you increase your open rate and click rate.

In Episode 161, I give an overview of proper list maintenance, including running re-engagement campaigns.

Show Notes / Links from the Episode

This segment is a part of a 20-lesson series: Content Marketing 201: Beyond the Basics
Subscribe to my list so that you can see all these strategies in practice live and in real-time: https://controlmousemedia.com/subscribe.
Book a session with me, and we’ll go through your email strategy in detail, one-on-one: https://controlmousemedia.com/strategy
If you’d rather go at your own pace, I have online courses that you can take: https://controlmousemedia.com/courses.

Next Up: I’ll be starting a series on Social Media 201. What used to work even 5 years ago is no longer effective so what can we to adjust?

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Published November 18, 2019 by Michael Boezi

The post List Hygiene and Maintenance: Email Marketing 201 appeared first on Control Mouse Media, LLC.