Four Principles of an Effective Marketing Quiz (Episode 194)
Marketing Without the Marketing
English - April 26, 2021 10:02 - 5 minutes - 10.4 MB - ★★★★★ - 19 ratingsBusiness Education How To Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
A successful marketing quiz serves the user first and foremost. How do we design a quiz to solve a customer issue and think beyond just generating leads?
The post Four Principles of an Effective Marketing Quiz appeared first on Control Mouse Media, LLC.
It may sound counterintuitive, but the primary goal of a marketing quiz is not to generate leads. It’s to serve the user first and foremost, and help them solve a problem or see an issue more clearly. Listen to Episode 194 here or in your preferred pod player.
Show Notes / Links from the Episode
My preferred quizzing app: Interact (affiliate link)
Blog: How to Create a Marketing Quiz for Lead Generation
Tell me your strategies: Twitter, LinkedIn, email, or in the comments
Published April 26, 2021 by Michael Boezi
The post Four Principles of an Effective Marketing Quiz appeared first on Control Mouse Media, LLC.