Episode 19 | The Power of Sound
Marketing Misfits
English - April 02, 2020 02:04 - 30 minutes - 27.9 MB - ★★★★★ - 20 ratingsBusiness business marketing Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: Episode 26 | Black History Month & Women’s History Month
Next Episode: Episode 19.5 | The Power of Sound
Diverse audio listeners are critical to the success and growth of audio platforms; in this episode of The Marketing Misfits, we chat with special guest Ted Serro, Account Director at Pandora and discuss the evolution of audio, tactics to win with diverse audio listeners and fraudulent activity that threatens the growth of audio streaming.
5:00 - Introducing special guest, Ted Serro, Account Director at Pandora 7:35 - Amazon Studios partners with Howard University to create opportunities for minority students in the creative arts18:39 - The threat fraudulent activity and monetization poses to streaming audio 24:25: Tactics to combat fraudulent activity and monetization in audio streaming
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