Marketing Dribble Podcast
58 episodes - English - Latest episode: 6 days ago -Jonny Kenyon and Rob Boyle are professional marketers and have come together to talk all things marketing from their combined years of experience.
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Episodes
Episode 57: Using LinkedIn to attract your dream job with John Hawker
April 23, 2024 08:16 - 33 minutes - 16.2 MBJoin hosts Rob and Jonny on this insightful episode of the Marketing Dribble Podcast, featuring special guest John Hawker—a seasoned recruiter and the voice behind the JobsWorth podcast. Known for his expertise in connecting the right people with the right roles, John dives deep into the pivotal role LinkedIn plays in today’s job market. From mastering the basics of a standout LinkedIn profile to advanced strategies like keyword optimization, John shares essential tips from his 'Invisible ...
Episode 56: How to be an award winning marketer with Leenesha Friend
April 10, 2024 08:35 - 35 minutes - 18 MBJoin Rob and Jonny in an insightful episode of the Marketing Dribble podcast, where they sit down with the dynamic Leenesha "Lee" Friend, a leader in the digital marketing sphere. In this engaging session, Lee shares her groundbreaking strategies for cutting through the noise in the digital landscape, leveraging her expertise to unveil tips that businesses of all sizes can implement. From the power of personalised marketing to the latest in social media trends, Lee provides a masterclass on...
Episode 55: Marketing Budgets: How to do achieve more with less with Tim Butler
March 20, 2024 08:12 - 37 minutes - 18.4 MBIn this enlightening episode of the Marketing Dribble Podcast, we sit down with Tim Butler, the founder and CEO of Innovation Visual, a leading digital marketing agency in the UK. With over two decades of experience in sales, marketing, and consulting, Tim has cemented his status as a luminary in the digital marketing sphere, earning recognition from Google as one of the top digital agencies in the UK. Join us as Tim delves into the ever-pressing issue of budget constraints in marketing te...
Episode 54: Why Ecomms is f*cked and what you can do about it with Rob McKenzie
February 22, 2024 09:03 - 47 minutes - 44.4 MBIn this episode of the Marketing Dribble Podcast, Rob Boyle and Jonny Kenyon welcome Rob McKenzie, an ecommerce consultant with a keen focus on the fashion and footwear industry. Recently appointed as Managed Services Director at Heur agency, Rob dives into the challenges facing the ecommerce space, particularly within his areas of expertise. The discussion explores why ecommerce is struggling, identifies key challenges businesses face, and offers actionable advice for both marketing profess...
Episode 53: A PPC Passion Project - From Consultancy to Community with Charley Brennand
February 08, 2024 11:58 - 45 minutes - 21.5 MBRob and Jonny dive into the world of Paid Media and PPC with Charley Brennand a seasoned consultant and the founder of the PPC Academy. Charley brings a unique perspective to the table, combining professional expertise with a passion for community building within the digital marketing sphere. Charley discussed her insights into the PPC world and how it led to the creation of the PPC Academy. She emphasises the importance of face-to-face networking and backs this up with her 'Let's get coff...
Episode 52: Mastering Account Based Marketing with Chris Walker
January 31, 2024 14:27 - 49 minutes - 47.3 MBJoin Rob and Jonny on the Marketing Dribble Podcast for an enlightening episode featuring guest expert Chris Walker. Together, they unravel the intricacies of Account-Based Marketing (ABM). This episode kicks off with the fundamentals, demystifying what ABM truly entails and its evolution over time. Chris then delves into a critical analysis of common pitfalls and misunderstandings businesses face when implementing ABM strategies. Additionally, they explore a variety of ABM tools, offering...
Episode 51: Being an Introverted Leader with Olga Denisova
January 16, 2024 17:16 - 28 minutes - 27.4 MBThis week Rob and Jonny speak to Olga Denisova all about being an introverted leader. Olga speaks about this quite openly on her LinkedIn and we thought this would benefit a lot of our listeners. We look at Olga's experiences and strategies she's implemented as an introverted CMO while managing huge teams at enterprise companies and also smaller more close-knit start-up teams. Even if you're an extrovert give it a listen to better understand and collaborate with your introverted team ...
Episode 50: How to be a Better Marketer
January 11, 2024 12:19 - 27 minutes - 13.6 MB🎉 Welcome to the 50th episode of Marketing Dribble Podcast! 🎉 In this milestone episode, Rob and Jonny dive deep into the essence of effective marketing strategies and how to evolve as a marketer. Here's a sneak peek into what we'll be discussing: Putting the Customer First: Explore the crucial aspect of aligning your product with customer needs. Learn to enhance user experience on your website, catering to both individual and trade customers. The Power of Data: Delve into the world o...
Episode 49: Christmas TV Ads 2023
December 13, 2023 10:32 - 26 minutes - 24.8 MBFollowing the success of episode 13 when Rob and Jonny delved into the realms of Christmas ads for 2021, they are back with a follow-on episode discussing the Christmas ads for 2023. They discuss the best Christmas ads for 2023, the ones which were the most eagerly anticipated and how they measured up against all the hype. Enjoy this frank discussion and see what Rob and Jonny actually think of this year’s offerings!
Episode 48: Brand Building with Jennifer Szczepaniak Sloane
December 06, 2023 09:27 - 34 minutes - 32.1 MBThis week Rob and Jonny dive into the world of brand building and chat with Jennifer Sloane, the Head of Marketing at Dark Horse, The Manchester-based PPC and SEO agency that's not just in the game – they're here to terrify your competition. Rob and Jonny kick off the conversation by delving into Jennifer's background, unravelling the mysteries behind her impressive journey and the driving force behind her role at Dark Horse. Get ready for a rollercoaster of insights! They discuss the l...
Episode 47: Blame it on Marketing with Ruta and Emma
November 29, 2023 10:56 - 38 minutes - 36.2 MBIn this episode Rob and Jonny chat with special guests Emma and Ruta who are the hosts of the 'Blame it on Marketing Podcast', they discuss the myriad things marketers get blamed for. unravelling their top triggers to dissecting the biggest challenges in the field, this becomes an interesting discussion where the hosts and guests share their experiences and perspectives. Join the conversation as they debunk common misconceptions and stereotypes surrounding marketers, both from an outsider ...
Episode 46: Marketing Strategies for Coaches and Service Based Businesses with Charelle Griffith
November 23, 2023 10:27 - 35 minutes - 33.3 MBThis week Rob and Jonny speak with Charelle Griffith who is an award-winning chartered marketer and online business mentor. In our chat with Charelle, we dive deep into her world. From unravelling the mystery behind being a 'true generalist' to discovering why she's passionate about working with small businesses, coaches, and service providers, this episode is packed with insights. We explore the common challenges faced by service providers and coaches in the marketing game and snag some...
Episode 45: Ai Tools for SEO with Manpreet Singh
November 16, 2023 08:45 - 38 minutes - 36.2 MBThis time Rob and Jonny speak with Manni (Mr Bobble) the CEO of Bobble Digital all about SEO and how Ai is influencing the SEO landscape. We discuss how most people are using Ai in SEO and if this is the correct approach, will there be any penalties in the future for people using tools like ChatGPT to write their copy. Will Ai ultimately replace peoples jobs and how Manni is using Ai in his own agency. Manni also give us his top 5 Ai tools to check out and of course makes Rob really happ...
Episode 44: Fractional Marketing with Lottie Unwin
October 31, 2023 14:56 - 49 minutes - 45.7 MBIn this episode, we dive into Fractional Marketing with Lottie Unwin. We learn about Lottie's background in marketing and what Fractional Consultancy entails. The discussion covers its suitability for different businesses and how it differs from traditional agency models. We explore the many benefits of Fractional Marketing and whether educating businesses about it is necessary. Lottie shares her "secret sauce," Progress Loops, and offers advice for those aspiring to be Fractional Marketing...
Episode 43: Growth Marketing Mindset with Olga Denisova
October 17, 2023 10:10 - 35 minutes - 33.7 MBIn this episode, Rob and Jonny are joined by Olga Denisova, an expert in B2B Marketing with 14 years of experience across hyper-growth startups and major enterprise companies. Most recently, Olga has made her mark at Semrush, managing large teams and handling multi-million-pound budgets to achieve remarkable growth. She shares invaluable insights into growth marketing strategies, leadership, and more. We discuss the following: Personal Journey: Olga discusses her career journey, what led...
Episode 42: How To Run a Marketing Agency with Rick Tobin
September 06, 2023 08:55 - 38 minutes - 36.3 MBIn this episode, Rob and Jonny dive deep into the journey of starting and running a digital marketing agency with a focus on PPC (Pay-Per-Click). Our guest, Rick Tobin, shares his insights and experiences, addressing key questions like why he chose to start an agency, the benefits of specialisation, and the pros and cons of transitioning from a consultant to an agency owner. We'll also explore the topic of credibility in the marketing industry, discussing whether agencies hold more sway th...
Episode 41: How to build your public speaking profile with Niraj Kapur
August 01, 2023 14:33 - 41 minutes - 38.9 MBWelcome to another exciting episode of the "Marketing Dribble Podcast" with your hosts, Rob Boyle and Jonny Kenyon! In this episode, we are joined by a remarkable guest, Niraj, a sales and LinkedIn trainer, bestselling author, and captivating keynote speaker. Niraj is a LinkedIn Top Voice, renowned for his expertise in mindset, sales, LinkedIn training, and public speaking. Having delivered LinkedIn and Sales Training to over 500 businesses and spoken at more than 100 events, he made waves w...
Episode 40: Public Speaking with Max Hoppy
July 19, 2023 08:47 - 52 minutes - 48.7 MBThis time Rob and Jonny take a deep drive into the world of public speaking with their special guest Max Hoppy, a renowned marketing expert and passionate advocate for public speaking. Max is the co-founder of the growth marketing agency Bind and a prominent figure in the public speaking scene, he shares his invaluable expertise and personal experiences, with practical tips and inspiring stories. Discover the intriguing backstory of The Keynote Club, an engaging public speaking group co-...
Episode 39: Challenger Brand Marketing with John Gumas
July 04, 2023 14:59 - 42 minutes - 97.8 MBThis week Jonny and Rob delve into the world of challenger brand marketing with the industry's leading expert, John Gumas. Join us as we explore the strategies and insights that empower challenger brands to take on their larger competitors and thrive in the competitive market. About the Host: John Gumas is the CEO of Gumas, an award-winning, full-service advertising agency based in San Francisco. With decades of experience in Challenger Brand Marketing, John has established himself as th...
Episode 38: Podcasting for Businesses with Kath Lord-Green
May 31, 2023 14:25 - 46 minutes - 43.3 MBIn this episode Rob and Jonny speak to Kath Lord-Green, we discuss her impressive background as a successful entrepreneur and her current venture as the founder of 'Voice it, a podcast agency helping businesses start and run their own podcast. Kath shares her insights into various topics related to podcasting, including why businesses should consider starting a podcast, the types of businesses that benefit the most from podcasting, and general tips for starting a successful podcast. Kath a...
Episode 36: 10 Minute Tips - How to Nail Your Marketing Reports
May 17, 2023 09:53 - 18 minutes - 18 MBIn this episode, Rob and Jonny delve into the dark world of marketing reports, sharing invaluable insights and expert tips to elevate your report creation process. Join them as they unveil the key elements required to craft exceptional reports that resonate with your audience and gain a deeper understanding of the art of report creation and discover actionable strategies for delivering impactful marketing insights. Including: Don't automate everything Start collecting your data early ...
Episode 35: Advice for running your own successful business with Kate Toon
April 25, 2023 10:11 - 37 minutes - 86.2 MBThis week Rob and Jonny speak to Kate Toon, who is an entrepreneur, coach, speaker, author, mentor and a podcaster who has built an impressive following of almost 20,000 members and over 1 million podcast downloads. We explore Kate's journey into freelancing and how she has created resources for others to succeed on their own journey. We dive into the topics of: How she got into Freelancing How she is making the resources she wished she had when she started her journey How being authe...
Episode 34: SEO with Jason Barnard
April 17, 2023 15:54 - 50 minutes - 58.5 MBThis week Rob and Jonny talk to Jason Barnard 'The Brand SERP Guy' and CEO of Kalicude. This episode includes: How to appear on the Search Engine Results Page (SERP's) Cleaning up your digital footprint How Ai and TikTok will impact traditional search engines Of course the 'Golden Nuggett' SEO tip And so much more, you are going to have to listen to this episode more than once as Jason just keeps on giving so much amazing information and advise.
Episode 33: AI Written episode by ChatGPT
March 29, 2023 10:19 - 16 minutes - 19.4 MBWelcome to the latest episode of Rob and Jonny's podcast! In this episode, we delve into the exciting and ever-changing world of marketing, and explore the latest trends and strategies that businesses are using to stay ahead of the game. But, we're not alone in this endeavor. Instead, we have enlisted the help of ChatGPT, a cutting-edge language model trained by OpenAI, to assist us in writing this entire episode. With ChatGPT's advanced capabilities and vast knowledge base, we can be sure...
Episode 32 : SEO with Mark Preston
February 15, 2023 10:05 - 42 minutes - 99 MBThis week Rob and Jonny are joined by a real guru from the world of SEO, Mark Preston. We discuss with Mark all things SEO, from what has changed in SEO over the years to what the future holds. The episode also includes tips for beginners and of course Rob’s favourite ‘golden nugget’ tip. The big takeaway is that SEO is not a checklist and you need to go back to basics, so take a listen to find out how a real expert approaches SEO.
Episode 37: 10 Minute Tips - How to Supercharge your CV
February 01, 2023 19:24 - 18 minutes - 43.5 MBThis week Rob and Jonny discuss ways you can supercharge your CV. With years of marketing experience between them and both Heads of departments they have seen a lot of CV's in their time and discuss some key observations and tips to help your CV stand out and secure that all important interview: Including: Read the job spec and tailor it and/or your cover letter Use a readable font and make sure you check the formatting. How does it look on mobile. Get someone else to read it. Sho...
Episode 31: 10 Minute Tips - How to Supercharge your CV
February 01, 2023 19:24 - 18 minutes - 43.5 MBThis week Rob and Jonny discuss ways you can supercharge your CV. With years of marketing experience between them and both Heads of departments they have seen a lot of CV's in their time and discuss some key observations and tips to help your CV stand out and secure that all important interview: Including: Read the job spec and tailor it and/or your cover letter Use a readable font and make sure you check the formatting. How does it look on mobile. Get someone else to read it. Sho...
Episode 31: 10 Minute Tips - LinkedIn Ads Beginners Guide
January 18, 2023 07:00 - 15 minutes - 35.5 MBIn this episode Rob quizzes Jonny all about LinkedIn Advertisement. What is is, who is it for, what the backend and targeting look like and why it's important for businesses to leverage this ads platform. If you're a beginner looking for a very brief overview of what LinkedIn Ads is about then this episode is for you.
Episode 30: 10 minute Tips - Should You Swear in Marketing?
January 04, 2023 16:57 - 11 minutes - 27.9 MBShould you swear in marketing? Do you need to consider brand vs personal branding? For our first episode of 2023 we cover a controversial topic which Rob and Jonny half commit their opinions to, admit they themselves are probably not authentic and then talk around in circles before finally coming to a weak conclusion. Bet you can’t wait to listen.
Episode 29: 10 minute Tips - Simple SEO Tips
December 13, 2022 09:13 - 13 minutes - 31.8 MBContinuing our new 10-minute tips series, Rob and Jonny turn their attention to providing 10 minutes of simple SEO tips. This week episode discusses: Starting a blog Competitor research and benchmarking Review keywords monthly (and how we do this) Website speed
Episode 28: Disruptive Marketing with Lewis Ellis
November 29, 2022 16:35 - 59 minutes - 137 MBThis week Rob and Jonny are joined by Lewis Ellis the founder and owner of Hussel Marketing a digital marketing agency who shake things up and works outside of the norm. This episode explores the world of disruptive marketing, what it is and why Lewis has decided to think outside of the box and do things a little differently in the marketing world. I don’t want to give too much away but this is a real eye opener for all the conventional marketers out there and that includes Rob and Jonn...
Episode 27: 10 Minute Tips - Starting a Podcast
November 09, 2022 11:50 - 11 minutes - 26.7 MBIntroducing our exciting new series called 10-minute tips. In this new mini series Rob and Jonny have only 10 minutes to talk about a chosen subject, that means cutting down on the waffle which is easier said than done for these two! This week the 10-minute tips are all about starting a podcast including: Which software to use Get a co-host Keep it relevant Have a plan
Episode 26: Marketing Quiz
October 26, 2022 09:47 - 23 minutes - 54.7 MBIn this week's episode Jonny tests Rob's knowledge of marketing under the four categories: SEO General Acronym Attack True or False You can also test your own knowledge as we give a pause before answering the questions, see how many you got right and if you beat Rob! **This show was recorded in mid-September as some of the questions are relevant to events in this month**
Episode 25: TikTok with Ethan Golding
August 24, 2022 08:04 - 45 minutes - 104 MBThis week Rob and Jonny are guided through the mysterious world of TikTok by Ethan Golding who is co-founder of Team Hustle a TikTok marketing agency. If like Rob and Jonny you thought TikTok was just a social platform for dancing and not a serious marketing tool then think again, Ethan goes into so much detail about how you can leverage the platform, what content to post and some great tips for getting started and of course the ‘Golden Nugget’ for the more experienced user. So, if you h...
Episode 24: Sustainable Marketing with Chloe Thomas
August 02, 2022 19:00 - 51 minutes - 118 MBThis week Rob and Jonny are joined by the brilliant Chloe Thomas. Chloe is an author of many marketing and eCommerce books, speaker and hosts her own number 1 rated marketing podcast 'eCommerce Masterplan' so we are delighted to have her on the podcast to talk to us all about sustainable marketing. Chloe discusses what sustainable marketing means to her and why she decided to focus on championing it. The episode also includes 3 tips for businesses stating on their sustainable marketing j...
Episode 23: Global Marketing with Chloe McKenna
July 20, 2022 07:31 - 25 minutes - 57.7 MBThis week Rob and Jonny talk with Chloe McKenna from Oban International about taking your business global. Chloe talks about the differences in marketing internationally, common mistakes businesses make and of course the 'golden nugget' tip you don't want to miss. So if you have a UK business and are considering expanding to other countries then this is definitly an episode for you.
Episode 22: Personal branding with Shoaib Ahmed
June 29, 2022 07:46 - 1 hour - 146 MBThis week Rob and Jonny talk to the amazingly talented Shoaib Ahmed all about personal branding. What personal branding means to him, tips to get started and of course the 'golden nugget tip' that Rob loves so much. If you are interested in personal branding, then this episode is a total must and if you are not sure what it is exactly then listen to this show and before you know it you will be building your own personal brand.
Episode 21: Common Interview Questions
June 21, 2022 16:30 - 26 minutes - 60.4 MBIn this episode Rob and Jonny give advise on how to answer common interview questions they have asked and answered throughout their combined maketing careers. If you are attending an interview or applying for marketing jobs then this episode makes for essential listening. Questions include: Give an example of a previous campaign that went well. Give an example of a time something didn't go to plan and how would you change it. What do you enjoy most? Strengths Weakness How ...
Episode 20: Quick Tips - How to Ace a Marketing Interview
May 24, 2022 13:42 - 17 minutes - 38.9 MBIn this episode Rob and Jonny give you a quick tip guide of how to ace a marketing interview. If you are applying for marketing jobs or thinking about it then this quick tip episode is exactly what you need. Top Tips include: Read the job description Have your stats written down Ask about a typical day Practice with a friend Learn the jargon Arrive on Time Be honest Be passionaote Be confident Get experience if you don't have any Episode 6 of the podcast goes into mor...
Episode 19: PPC with Meg Wilson-Taylor Circus PPC
May 10, 2022 15:18 - 31 minutes - 71.1 MBThis week we are joined by the brilliant Meg Wilson-Taylor from Circus PPC who provides her wisdom and experience in all things Google PPC including Rob's favourite a 'Golden Nugget' Episode includes: 3 tips for PPC beginners A golden nugget for the more experienced PPC users How does PPC fit in with the rest of marketing First things she would do when she has a new account Automation vs manual campaigns Common mistakes she sees on accounts Resources to read and follow Future ...
Episode 18: GA4 with Chris Hirleman from Sleeping Giant Media
April 26, 2022 18:16 - 26 minutes - 60.3 MBThis week we speak with Chris Hirleman from Sleeping Giant Media about all things GA4 and how to make the switch from Universal Analytics. You'll have see a lot of talk about GA4 recently, but if you're wondering what it is and why you need to worry about it, or simply want some more information from an expert then this podcast is for you. We talk about when you need to start thinking about it, why you need to start thinking about it, the main challenges and differences, the general rec...
Episode 17: B2B Marketing Tips with Jonny Kenyon
April 12, 2022 18:35 - 31 minutes - 73.2 MBThis week Jonny becomes the guest on the show and dives into some great B2B Marketing Tips. Discussion Includes: Top 3 tips for anyone starting out in B2B Marketing Golden Nugget tip for the more experienced marketer What one tip Jonny would give himself at the start of his career How B2B differs from B2C marketing Future trends and Resources to stay relevant: Moz, SEO newsletters, courses and expos.
Episode 16: eCommerce Tips with Rob Boyle
March 30, 2022 12:42 - 31 minutes - 71.8 MBThis week Rob becomes the guest on the show and dives into some great eCommerce Tips. Discussion Includes: Top 3 tips for anyone starting out in eCommerce Golden nugget tip for the more experienced marketer What one tip would I give myself if I had to go back in time to when I first started How B2B differs from B2C marketing What do B2B and B2C have in common eCommerce future trends eCommerce Resources to stay relevant: Chloe Thomas's podcast Keep Optimising eCommerce Maste...
Episode 15: Interview with PR Guru Natalie Trice
February 02, 2022 01:00 - 59 minutes - 135 MBThis week we speak with author, award-winning coach and PR guru, Natalie Trice. Over her 23 year career, Natalie has worked for some of the biggest global brands, most dynamic UK businesses, and some pretty exceptional entrepreneurs. MS&L, Cartoon Network, CNN, Discovery Channel, Epson, Animal Planet, Earthwatch, Betty Crocker, TM Lewin, Sense, and the Talented Ladies Club were just some of the brands she had the privilege to work with and represent. We discuss with Natalie what PR mea...
Episode 14: Outtakes
January 26, 2022 13:43 - 14 minutes - 33.5 MBRecording podcasts can be a lot of fun but sometimes despite all the attempts to keep serious and professional things don't always go as smoothly as expected. So here are our outtakes from our previous podcasts. We hope you enjoy them and in some way this episode brings a smile to your face and brighten up your day, Enjoy!
Episode 13: Christmas TV Ads Review
December 15, 2021 09:51 - 30 minutes - 68.6 MBFollowing on from the success of episode 4 Marketing Campaigns: the Good, the Bad and the Ugly, Rob and Jonny return to discuss the best and worst 2021 Christmas TV advertising campaigns. They discuss the latest Christmas adverts to appear on our TV's giving their thoughts on these campaigns and Rob goes totally off script and decides to discuss the best and worst Christmas ads from previous years.
Episode 12: Book Review - eCommerce Marketing by Chloe Thomas
November 28, 2021 16:01 - 24 minutes - 55.1 MBThis week Rob and Jonny discuss the book by eCommerce guru Chloe Thomas 'How to get traffic that buys to your website' In the beginning of the book Chloe discusses the 5 stages of increasing traffic to your website and most importantly traffic that buys. Stage 1 Getting visitors to your website Stage 2 Getting enquiries Stage 3 Creating first time buyers Stage 4 Creating repeat buyers Stage 5 Creating regular buyers from repeat buyers Rob & Jonny discuss these 5 stages with ex...
Episode 11: B2B Marketing Expo
November 21, 2021 20:43 - 26 minutes - 59.8 MBIn this Episode we discuss the B2B Marketing Expo, covering best talks, best stands, best insights and of course... best free swag! Apologies for the audio quality on this one... we had to edit out puppy noises... See if you can spot the one that made it in! We end up discussing good things from: Neadoo Digital Insights for Professionals Sleeping Giant Media Vertical Leap Oban International Chloe McKenna Susie Oakford Sam Caesar Lead Forensics
Episode 10: Starting out in Marketing an Interview with Dom Harding
October 20, 2021 08:21 - 28 minutes - 66.1 MBRob and Jonny interview Dom Harding Digital Marketing Apprentice at Springfield Training Ltd. We ask him about why he wanted to get into marketing and does it live up to his expectations. We also dive into the main challenges he has faced and his favourite part of marketing. If you are thinking of getting into marketing or looking to hire a marketing apprentice and want to understand the journey from their prospective then this podcast is a must listen episode.
Episode 9: Essential Email Marketing Tips
October 06, 2021 10:16 - 29 minutes - 67.2 MBRob and Jonny call upon their many years of email marketing experience to bring you some of the best tips and advice, which are essential if you are starting on your email marketing journey. They talk about campaigns, messaging, split testing and how to plan your email marketing strategy. This episode is packed full of great advice and tips and is a must listen for anyone working or thinking of starting in email marketing.