Personalization Series Trailer
Marketer + Machine
English - August 21, 2019 10:00 - 1 minute - 1.72 MB - ★★★★★ - 38 ratingsMarketing Business Technology Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
As marketers, we’re well aware of the need to personalize our customer experiences. But with so many goals to hit, so many emails to get out the door, and so many campaigns to track, how do we actually do personalization? Where do we find the time to actually create the kinds of experiences that keep customers coming back?
Listen in as Michael Becker, Digital Content Manager at Emarsys, guides you through conversations with a variety of marketing experts about personalization.
Hear how marketers are making personalization a priority and what steps we can take to do the same, in order to deliver an experience that turns one-time customers into lifetime customers.