Live Stream Production Prep with Marisa Cali

This isn't the first show we've done about live streaming or the importance of video... But this chat with Marisa talks about it specifically from a producer perspective.

We know video is important, and on this episode we learn so much about what a "simu-live" is, important elements of your recording environment, show prep, and more.

Whether you've already been doing live video or not, this is a great episode to get you thinking through the strategies and tactics that are important to focus on!

From Marisa - Freebie: The Ultimate Live Stream Prep Checklist: liveshowprep.com

Our guest

Marisa Cali has managed and grown her own consulting business since 2015 and embraces the benefits (and challenges!) of the work-from-anywhere lifestyle.

In April 2020, she launched the Live on Social Now Productions division of her marketing consulting business which blends her love of tech, project management, and creativity.

Over the last 4 years, Marisa has had the pleasure of working with exceptional corporate and educational institution partners to execute virtual events, exclusive fireside chats, inspirational keynotes, video podcasts that build community, and corporate events that don't suck! In May she launched Resilient Events, along with Jon Harris, on 100TV network, the one-stop destination for exclusive weekly shows by independent creators. Resilient Events highlights the constantly changing world of events, its highs and lows, and why that's led them to believe that resilience is a foundational mindset for success in events, business, and life.

Marisa's book recos:

"The 4 Agreements" by Don Miguel Ruiz

"Selling Boldly" by Alex Goldfayn

VIDEO: We recorded this one live (naturally!) if you'd like to watch it.

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We are "Making a Marketer"... in all ways. Check out episode 127 - and please take a minute to follow, rate, & review us on your podcast platform of choice & get each ep. when it drops... Also, share with your friends & colleagues! https://bit.ly/mamITuneNEW

::: This episode is made possible by Powers of Marketing - emPOWERing amazing podcast experiences & online and in person events :::

**ALSO: Our editor Avri makes amazing
music! Check out his music on Spotify!**