Maestro on the Mic
574 episodes - English - Latest episode: 13 days ago - ★★★★★ - 258 ratingsJoin host, Dr. Shante Cofield, The Movement Maestro, on a journey to see the bigger picture, find your passion, and discover how movement unites us all. Come move with the Maestro.
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Episodes
MOTM #570: How to Prioritize Happiness
April 11, 2024 08:00 - 17 minutes - 24.7 MBWe talked about Threads on Monday and over there, folks be complaining. In my opinion, at the heart of all that bitching, is unhappiness. Some people are committed to being unhappy, but for the most part, I think people don’t know how to make the things that bring them joy a priority. If something matters […]
MOTM #569: WTF Is Up With Threads?!
April 08, 2024 08:00 - 20 minutes - 28.5 MBDoes anyone even know what the hell is happening over on Threads? The Instagram algorithm is somewhat protective, but Threads seems to be showing all content to all people which just leads to a clusterfuck of complainers and trolls. To me, it’s illuminating the larger differences between the creators and consumers of social media. If […]
MOTM #568: My Journey: From PT to “Present” Day
April 04, 2024 08:00 - 1 hour - 87.6 MBFor this Throwback Thursday episode I wanted to rerelease an episode I recorded about my journey as a PT-turned-online business owner. Monday’s episode was all about how you don’t need to “struggle” in order to be successful, and my story is just one example of that. Struggle has it’s place, but not every story needs […]
MOTM #567: Is Struggle a Prerequisite for Success?
April 01, 2024 08:00 - 24 minutes - 33.9 MBFor whatever reasons, we—and by we, I mean society—tends to glorify struggling. We see overcoming obstacles as some sort of moral victory and that those who are successful must have struggled in order to get there. Does that mean you *need* to struggle in order to have success? Y’all, of course not. You can go […]
MOTM #566: The Knee Pain Chronicles with Ben Patrick, Knees Over Toes Guy
March 28, 2024 08:00 - 1 hour - 96.6 MBThis throwback is one from the archives (almost 5 years ago now!) but I continue to be a huge fan of this guest and if you aren’t already, you will be soon. Join me for an incredible conversation with Ben Patrick, founder of the Athletic Truth Group, and creator of the knee ability program that […]
MOTM #565: Hopping Never Leaves the Program with Matt McInnes Watson
March 25, 2024 08:00 - 1 hour - 116 MBIt’s been a minute since I had the guest on the pod, but we’re changing that up today because this is a conversation you absolutely need to hear. I may talk about business most of the time nowadays, but I’ll always be the Movement Maestro at heart, and there’s something special about getting to nerd-out […]
MOTM #564: How to Get the Most Out of Every Live Event that You Attend
March 21, 2024 08:00 - 21 minutes - 28.9 MBI just came back from a live event and while I really do like speaking at and running them, I do not enjoy going to them, which is why its a top priority for me to really get the most from them when I do go. There’s always a magic about being in the room […]
MOTM #563: Obsession is a Superpower
March 18, 2024 08:00 - 16 minutes - 22.2 MBWhen people call you “obsessed,” take it as a compliment. There’s nothing more magnetic or awe-inspiring than someone who’s absolutely obsessed with what they do. So if you’re the kind of person that gets obsessed with every little thing you do, lean in. That shit is your superpower. Let’s chat. Welcome to Maestro on the […]
MOTM #562: A Framework for Reframing Failure and Rejection
March 14, 2024 08:00 - 18 minutes - 25.2 MBIn life there aren’t “winners” and “losers.” There’s room for every single one of us the succeed, to “win,” to do this “right.” To me, that means that failure, in the way it’s typically thought of, doesn’t really exist. In every moment, we have a choice to think about our actions and respond differently. So […]
MOTM #561: Overcoming the Fear of Ridicule
March 11, 2024 08:00 - 25 minutes - 35.3 MBThe thing about being vulnerable, leading from the front, and posting about your life and your business online is that someone’s always gonna talk their shit. So many people I work with are conditioned by culture and society to stay quiet in order to be “accepted” but y’all, that’s not real acceptance! Hiding yourself away […]
MOTM #560: Articulating the Abstract: Making Your Work Understandable
March 07, 2024 09:00 - 27 minutes - 37.7 MBHow do you explain what you do to potential clients when what you do is hard to explain? I gotchu. In life and in business, shit takes time to refine. As in all things, getting good at getting succinct is a matter of reps, reps, reps. Sometimes you have to say a lot before you […]
MOTM #559: Beyond Personal Narratives: Success Without the Backstory
March 04, 2024 09:00 - 18 minutes - 25.5 MBThere’s this idea that the only and/or best way for your online business to be successful is to coach people through a transformation you’ve had yourself—you need to be your own niche, and your avatar should be a past version of yourself. Sure, it might be “easier” to do it that way, but I call […]
MOTM #558: 10 Things Every Online Business Owner Needs to Understand
February 29, 2024 09:00 - 48 minutes - 67.3 MBIf you’re an online business owner, or hope to be one someday, there are 10 things you need to understand. So many people hop online and think running an online business will be a quick way to make money or that things “should” happen a certain way, but take it from someone who’s been in […]
MOTM #557: The X-Factor: Predicting Success in Online Business
February 26, 2024 09:00 - 19 minutes - 26.3 MBNot everyone who plays the game of business gets to win, but there is one trait I see that’s a huge predictor of whether or not someone will succeed online. Sure, there are some qualities that can’t really be taught, but the great news is that anyone learn, develop, and work for this X-Factor. Let’s […]
MOTM #556: A Life-Changing Question
February 22, 2024 09:00 - 12 minutes - 17 MBThis throwback was recorded aaaaall the way at the beginning of Covid, but everything I say remains true today. It’s not always pleasant, but you’ve got to take an honest look at your life and take radical responsibility—for all of it. The good, the bad, and the in-between. It may not always be your fault, […]
MOTM #555: Do Not Pander
February 19, 2024 09:00 - 18 minutes - 24.8 MBDo you really want to spend all of your very precious, very limited time on earth catering to a company that doesn’t give two shits about you? Or do you want to create meaningful things for actual humans who appreciate what you do? We’re not just business owners, we are creatives, and if you spend […]
MOTM #554: No Time Wasted: Stop Worrying About Wasting Your Time
February 15, 2024 09:00 - 26 minutes - 36 MBPeople out there (yeah, I’m talking about you) are afraid to commit to doing the thing because they’re afraid of wasting their time. Yes time is finite, but committing to something, whether it “turns out” or not is never a waste if we focus on all the things we gain by having done it in […]
MOTM #553: How to Write Better Emails
February 12, 2024 09:00 - 33 minutes - 45.4 MBHaving an email list is something I’m very passionate about for all online business owners because when it’s all said and done, your email list is the only thing you really “own.” If you want to social media-proof your business—and you SHOULD—then you need a way to get in contact with and talk directly to […]
MOTM #552: 3 Steps to Make Sure You Never Run Out of Ideas for Content
February 08, 2024 09:00 - 19 minutes - 26.6 MBI’m all about consistency in posting on Instagram, and ideally posting every damn day, but with posting daily comes the fear of running out of content to make. What if I told you I knew three easy steps you need to take to make sure you never run out of ideas for content again? No, […]
MOTM #551: Should You Always Display Your Prices?
February 05, 2024 09:02 - 19 minutes - 26.3 MBShould you always display your prices? Are there times it makes sense not to list them? Y’all already know I’m gonna tell you to do whatever the hell you feel like doing, but personally, I always list my prices, and if you really want to know my opinion I think you should too. I’m not […]
MOTM #550: In Memory of Bud Jeffries
February 01, 2024 09:00 - 1 hour - 156 MBWe’re going way, way back to episodes 52 and 54 for this week’s Thursday Throwback, and for a sentimental reason. These episodes features an interview I did 6 years ago now with strongman Bud Jeffries. Bud passed away 2 years ago this January 21st, but the legacy he left is still impacting people today. The […]
MOTM #549: How to Sell Like an Advanced Online Business Owner
January 29, 2024 09:00 - 18 minutes - 26 MBLook, selling doesn’t have to be sleazy. You’re not selling snake oil, you’re selling real solutions to the real problems of real people—they WANT your product. If you want to up your selling skills and get out there like an advanced biz owner, you already know what to do. Let’s chat. Welcome to Maestro on […]
MOTM #548: Everything You Need to Know to Host a Successful In-person Event
January 25, 2024 09:00 - 29 minutes - 40 MBI’m a huge fan of hosting live events, there’s just something about them that’s magical. I’ve been hosting events for years so I’ve picked up a thing or two about the best way to run one. If you’ve been considering hosting an in-person event, let this be your sign to do the damn thing, and […]
MOTM #547: What Type of Content Goes Where?
January 22, 2024 09:00 - 22 minutes - 31 MBWe have all these mediums now that need all different types of content, but what the hell goes where? Emails, blogs, YouTube, podcasts, and social media (oh, my!) are all places you might want to be talking about your niche, but they all have very different use-cases and even more different “languages” that are spoken […]
MOTM #546: Should You Start an Online Membership?
January 18, 2024 09:00 - 31 minutes - 43 MBShould you start an online membership? No. No you should not. I say this as someone who actually *does* run one, but many membership models out there aren't all they're cracked up to be, and the dream of “effortless, passive income” isn’t real. Buuuut if you’re going to ignore me and start a membership anyways, […]
MOTM #545: How to Handle Trolls and Negative Comments on Social Media
January 15, 2024 09:00 - 20 minutes - 27.7 MBWhen you post your life and your business on the internet, somebody out there always has some shit to say. Let them. We all know trolls come with the territory, but that doesn’t make it hurt any less, and feeding the trolls only makes it worse. So just keep showing up, just keep doing the […]
MOTM #544: My Top Tech and Software Recommendations for Online Business
January 11, 2024 09:26 - 29 minutes - 41 MBIt’s the beginning of the business year and as people get started on their business journeys, I get hit with a lot of “What do I do? What the hell should I use?!” questions. Not to worry, I gotchu. I've dedicated countless hours to sift through the top-notch platforms and software, comparing and contrasting to […]
MOTM #543: How to Use Instagram for Online Business – The CliffNotes Edition
January 08, 2024 09:00 - 22 minutes - 30.4 MBIf you don’t know (although I’m not sure how you wouldn’t) I run a 6 week long intensive on how to use Instagram for online business, but I thought you might like a little Cliff Notes edition—all the most important stuff, condensed into one episode. If you want to up your insta presence this year, […]
MOTM #542: 5 Tips to Help You Actually Achieve Your New Year’s Resolutions
January 04, 2024 09:00 - 21 minutes - 29.3 MBSecond episode of the year means we’re switching it up, Thursday Throwback style. I stay preaching that once is never, so I wanted to re-share some episodes every Thursday that you might might like to hear again. We’ve all got New Years goals and resolutions we’re working towards, myself included, but if you’re inconsistent or […]
MOTM #541: Ego Check: Is Your Social Media Content Too Self-Centered?
January 01, 2024 09:00 - 18 minutes - 24.8 MBNew year, same Maestro. I never left, but I’m back in the new year with an episode on the sometimes-narcissistic nature of social media. Is your content too self-centered? Absolutely not. Need me to elaborate? Y’all already know what to do. Let’s chat. Welcome to Maestro on the Mic, a podcast that helps online business […]
MOTM #540: Cheers to the Best Life
December 28, 2023 09:00 - 1 hour - 96.3 MBIt is time, once again, for the yearly Meredith Root and Alex Parker recap episode, and if you don’t know who they are, do you even listen to this podcast? I look forward to this conversation every year because Alex and Meredith are 2 people I love and admire, and who are living their best […]
MOTM #539: My Top 5 Predictions for Online Business in 2024
December 27, 2023 23:09 - 33 minutes - 45.5 MBMerry Christmas to all who celebrate, and Merry Monday to those who don’t! We made it to the last solo-pod of 2023, so I wanted to talk about the predictions & suggestions. I have for the online business space in the upcoming year. I do believe that we tend to see the exact things we’re […]
MOTM #538: Are You Cut Out for Entrepreneurship?
December 21, 2023 09:33 - 14 minutes - 19.4 MBAre you cut out for this whole entrepreneurship thing? Look, the only way you’ll know for sure is if you go out there, do the thing, and find out for yourself, but I won’t pretend like there aren’t some common traits I see in people who stay in the game long enough to win. Whether […]
MOTM #537: How I’m Planning for 2024
December 18, 2023 09:00 - 20 minutes - 27.5 MBWe’re 2 weeks away from 2024, and it’s not by accident that I left my planning for the New Year so late. I’m a creature of habit and most of what I did this year, I’ll do next year too. I run my business to maintain the lifestyle I love living, and if it ain’t […]
MOTM #536: How to Balance Life and Work
December 14, 2023 09:00 - 18 minutes - 25.8 MBWhen we talk about finding work-life balance, try to think of it as a verb (“balancing”) rather than a noun (“balance”). Think of someone doing a handstand—balance isn’t something achieved once and then forgotten about, it takes tons of tiny adjustments and re-adjustments just to stay in one place. The same is true in life. […]
MOTM #535: How Often Should You Email Your List?
December 11, 2023 09:00 - 19 minutes - 26.4 MBToday I wanted to talk about your email list—more specifically, how often you should be sending emails to said list. Your email list is the single most important asset of your business, so it’s not something you can just ignore and hope for the best. So how often should you email your list? As much […]
MOTM #534: 3 Steps for a Happier Life
December 07, 2023 09:00 - 16 minutes - 22.9 MBLook, happiness is subjective—happiness to me isn’t going to mean the same thing to you. But no matter what your “happy” is, there are 3 things you can do that I think will move you towards that happier life, the you’ve been dreaming of. Let’s chat. Welcome to Maestro on the Mic, a podcast that […]
MOTM #533: You are NOT Your Niche
December 04, 2023 09:00 - 20 minutes - 28.1 MBI keep seeing some posts on Instagram that I strongly disagree with, so instead of just allowing it to bother me or do nothing but complain, I’m making something instead. I’ve seen some people conflating niches with knowables, and while you need both things to have an online business, they couldn’t be more different. Let’s […]
MOTM #532: Understanding the Changing Landscape of Physical Therapy: Brick & Mortar Clinics vs. Digital Ventures with Dr. Danny Matta
November 30, 2023 09:00 - 1 hour - 138 MBSo excited for y’all to hear this double-dip episode with one of my favorite people ever, Dr. Danny Matta. This was originally a catch-up episode for his show, the PT Entrepreneur Podcast, but we had such a great time that I had to share here, too. In this episode, we’re diving into the challenges that […]
MOTM #531: How to Increase Your Engagement on Instagram
November 27, 2023 09:00 - 20 minutes - 28.3 MBEngagement tanking and not sure what to do about it? You must be new here. I hear people bitching about the “numbers” on Insta, but complaining won’t change a damn thing. Meta is always changing up their algorithm and you’ll never “crack the code” to consistent engagement so to speak, but I have 6 ideas […]
MOTM #530: Espresso Machines and The Spice of Life
November 23, 2023 09:00 - 11 minutes - 15.6 MBHappy Thanksgiving! This episode is bit of a hat tip to the very first episode of this podcast, and over 5 years later, the message remains the same. I recently bought a new espresso machine, and y’all know I love to nerd out and learn all the things there is to know. We all get […]
MOTM #529: Online Business Advice for Brick and Mortar Business Owners
November 20, 2023 09:00 - 5 MBRecently, I’ve received an influx of PT’s and brick & mortar business owners looking to jump into the online space. I see some people thinking that online is somehow easier than in-person—it’s not—and while you can’t ride two horses with one ass, there are some people who might be able to make the jump online. […]
MOTM #528: How to Decide When it’s Time to Invest in a Coaching Program
November 17, 2023 05:44 - 5 MBI’m sure you’ve heard business coaches making claims like, “in order to get to the next level you HAVE to invest” and “all coaches need coaches” as a way to sell their products and services. My personal feelings about that aside, how can you know when it’s time to invest with a coach, even if […]
MOTM #527: The Ultimate Business Lesson from Eminem
November 13, 2023 09:00 - 13 minutes - 18 MBGot a shorter episode for you today, but that doesn’t mean the message isn’t sweet. You may know Eminem as one of the greatest lyrical geniuses of our generation, but he’s also got some wisdom that I think is one of the greatest lessons you can learn in business. What is that lesson? Y’all already […]
MOTM #526: Two Questions to Ask EVERY Time You Create an Online Offer
November 09, 2023 09:00 - 15 minutes - 21.7 MBThis is something I’ve been doing for years, but it wasn’t until recently that I had the language to describe the process. Every time you create an offer, and I do mean every single time, you need to be asking yourself two important questions: How do I get my clients their desired outcome? And what’s […]
MOTM #525: When Should You Stop Chasing the Online Business Dream?
November 06, 2023 09:00 - 15 minutes - 21.9 MBThe great-but-terrible thing about online business is that you can learn everything you need to know to start one in about 30 seconds, but for most people it takes basically 30 years to start seeing “success.” Very few people start online and make money in the first few years, so maybe you’ve wondered to yourself […]
MOTM #524: What Actually Matters?
November 02, 2023 08:00 - 17 minutes - 23.7 MBI’m not here to tell you how to figure out what matters, I’m here to talk about what ACTUALLY matters. It’s simple but it’s complicated at the same time, because what matters to you might not matter to me, or to anyone else. That’s okay! It’s great even. If something matters to you, it’s as […]
MOTM #523: Building a Legacy Business
October 30, 2023 08:02 - 56 minutes - 77.2 MBIt’s LEGACY season, y’all. If you’ve listened to the past 4 Business and Bullshit episodes with my girl, JillFit, you know the story of how LEGACY came to be, and how much we love this program. It’s part mentorship-part mastermind, which just means its 100% of the strategy and education you need to take your […]
MOTM #522: Overcoming Comparisonitis on Instagram
October 26, 2023 08:00 - 18 minutes - 24.8 MBYou’re a human—or at least I think you are—and comparing yourself to others you see on social media happens, it’s okay! What’s not okay is letting that comparisonitis stop you when you’re trying to build your online biz. Normally I’d tell you just to unfollow, but what’s the solution when you find yourself comparing with […]
MOTM #521: Business & Bullshit with My Bestie – Part 4: Asking for the Sale
October 23, 2023 08:00 - 1 hour - 112 MBIt’s the fourth and final BBB, and while we’re sad it’s over, we’re so damn grateful y’all decided to give us your time and attention for this series. Jill and I wanted to talk about selling to finish BBB off because if you’re going to have an online business, making sales is a non-negotiable aspect. […]