Ep.#72: Ian King is a fitness pioneer who's coached elite athletes, including Olympians. Ian joins us to talk injury prevention, Crossfit, improving your power lifts, industry gimmicks, real training research, & more - 042114

Ian King (http://kingsportsnet.com) is a fitness performance pioneer.

Ian founded one of the world's original physical preparation services for elite athlete in 1986 and has trained elite athletes in over 20 different sports in over 10 different countries.


Ian is one of the most respected strength coaches in the field. Yet due to his commitment to detailed research, and unwavering distaste for gimmicky trends in the sports performance, Ian is not as visible as most self-proclaimed strength & conditioning coaches. However, anyone in the past 25+ years who claim to be a strength coach, know and respect the name Ian King.


The author of the training classic, "Get Buffed," (http://budurl.com/getbuffedbook) "The Book of Muscle," (http://budurl.com/bookofmuscle)  and several other books, e-books, and DVDs, continues to focus on athlete preparation for high level athletes, including Olympians, as well as provides top notch education services for for some of the most sought-after coaches in the world.


Ian takes time out of his busy schedule to discuss the following with Mike & Sincere:  

Why Ian does not "try stuff out"
How long does Ian research his training programs before publishing it publicly and what coaches can learn from his philosophy
Why does Ian find strength-oriented research and training boring
What is Ian's opinion of Crossfit and why
What aspects of the fitness industry makes Ian feel embarrassed
Individualization vs. Randomness and the problem between the two
Ian shares how many years he feels it takes to create a "scientific" cause-effect relationship to training
Ian discusses the issues and relationships between marketing, scarcity, fear, and impatience in the fitness industry
How does Ian avoid clients who have the instant gratification mindset
Why most high profile fitness marketers are the least competent coaches
Ian shares how he would help a client improve on the power lifts (i.e. squats/bench/deadlfts)
Why injury can actually be a good thing
Why there really is no difference in training for the high level athlete and the everyday Joe & Jane
Why should trainees address unilateral training and correcting imbalances

Links & Resources:
 
1. "The Book of Muscle" by Ian King & Lou Schuler: http://budurl.com/bookofmuscle
2. "Get Buffed" by Ian King: http://budurl.com/getbuffedbook
 

All this and much more:

Listen and download at http://strengthbymahler.com or http://newwarriortraining.com.

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