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How to Establish Authority by Helping Google Understand Your Niche
Life Science Marketing Radio
English - April 25, 2017 19:58 - 38 minutes - 35.1 MB - ★★★★★ - 21 ratingsCareers Business Science Natural Sciences Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: Aligning Products and Communications with Customer Needs
Google's objective is to rank content that either helps somebody complete a task or answer a question. Life science marketers have an opportunity to both learn from Google and help draw the roadmap …