Aligning Products and Communications with Customer Needs

Life Science Marketing Radio

English - March 28, 2017 15:35 - 31 minutes - 28.5 MB - ★★★★★ - 21 ratings
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Have you ever been "gifted" a product from R&D and then expected to figure out who wants it and why? Surprisingly, this isn't uncommon. This episode is all about avoiding that problem and even …