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Leveraging Thought Leadership | Becky Robinson | 221
Leveraging Thought Leadership
English - May 14, 2020 03:00 - 22 minutes - 31.1 MB - ★★★★★ - 23 ratingsCareers Business Education businessgrowth corporateleadership leadershipdevelopment organizationaldevelopment thoughtleader thoughtleadership adaptiveleadership aideployment author brandstorytelling Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: Leveraging Thought Leadership | Chris Clews | 220
Next Episode: Leveraging Thought Leadership | Dan Hawthorne | 222
Today’s guest is Becky Robinson, the Found, and CEO of Weaving Influence, a company that helps authors and Thought Leaders build online influence. Becky gives us tips on looking at the bigger picture when focusing your social media to promote a book. How you can leverage the larger platforms of people in your network, and why you should be giving your book away for free!
Three Key Takeaways:
How to measure the success of a Thought Leader’s book. Why you might expect larger sales of a Thought Leadership book in year 2 than year 1. Why you should focus on a single platform for your Thought Leadership.