Hello everybody! Joining us today is Ryan Clover-Owens – librarian, web designer and course creator. Ryan is a student in my new group program, Finish Your Damn Course. This episode was super fun to create. Ryan and I chat about his online course vision, the mental roadblocks he encountered, and his results from the program.


Education is the best way to get attention, to grow an audience, to make an impact.

Episode Quotes


"Online courses is what propels me into my own learning and it has totally transformed my life."


"Doing services helps you define your process and get clear on who your course will be for."


"I started thinking about my clients as my students."


"Defining who the course is for opens up opportunities for you to create other products."


"My big win was serving my audience… it is an honor to be part of what they are creating."


Listen to Learn


01:00 Getting to know Ryan Clover-Owens


05:05 Ryan's web design business


08:53 Challenges and motivations to join "Finish Your Damn Course"


12:20 Overview of Ryan's web design course


22:15 Who is the course for?


28:00 Identifying your audience - interviews, sales page


34:18 Ryan's big wins from Janelle's program


38:40 A peak inside: course structure and modules


58:16 Insights and learnings creating the course


42:20 Exciting things coming from Ryan, links


50:50 How to Join Finish Your Damn Course!


Want to Join Finish Your Damn Course?


I’m opening the doors for 5 more students to join. Will you be one of them? Click here to learn more about the program and decide if it’s a good fit: https://www.zencourses.co/mentorship