Martina Flor’s Open Studio
157 episodes - English - Latest episode: 12 days ago - ★★★★ - 3 ratingsIn this show, Martina Flor reveals all of her lettering and art business strategies to help you build a career as a commercial artist. You’ll learn about mastering a skill, finding your voice as an artist, going from amateur to pro, how the illustration market works, marketing yourself, social media, client outreach, and productivity tips so that you can thrive with your art and make a living doing what you love.
It’s a mix of interviews with notable lettering artists and illustrators, special co-hosts, and solo shows from Martina that you’re not going to want to miss.
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Episodes
98. Martina Flor - Checklist for an Outstanding Portfolio
April 11, 2023 13:46 - 32 minutes - 30.2 MBDownload the full Portfolio Checklist ebook ➡️ https://www.martinaflor.com/portfoliochecklist If you're struggling to figure out what your portfolio should include, this episode is for you, because I’m going to cut straight to the chase and provide you with a checklist of the things your website should have to attract the right clients—and close the deal! See full show notes at ➡️ https://www.martinaflor.com/podcast Sign up for my Free Lettering Masterclass ➡️ https://martinaflor.easywebi...
97. Martina Flor - Lessons Learned From Launching My New Website
April 04, 2023 14:17 - 30 minutes - 28.3 MBIn the previous episode, we discussed why the websites don't work and how to avoid the pitfalls. Go check it out, is episode number 95. Now, last week, I relaunched my own website and I’d like to share with you some of the things I’ve learned so that you can use them in your own website. See full show notes at ➡️ https://www.martinaflor.com/podcast Sign up for my Free Lettering Masterclass ➡️ https://martinaflor.easywebinar.live/lettering-masterclass Sign up for my Lettering Tips newslet...
96. Better Letters - Sam Roberts From BLAG Magazine - The World of Sign Painting & Ghostsigns, Monetizing A Side Project, Validating Your Ideas, Inspiring Awe and much more.
March 30, 2023 09:09 - 1 hour - 67.7 MBSam Roberts is the editor and publisher of BLAG (Better Letters Magazine), the world’s only print and online publication dedicated to sign painting (see https://bl.ag). He is a Londoner living in Catalonia, Spain, and the author of numerous books and articles about the craft of sign painting, and its history. See full show notes at ➡️ https://www.martinaflor.com/podcast Sign up for my Free Lettering Masterclass ➡️ https://martinaflor.easywebinar.live/lettering-masterclass Sign up for my Let...
95. Martina Flor - Why Most Portfolios Don't Work (And How To Avoid The Pitfalls)
March 22, 2023 16:07 - 28 minutes - 25.9 MBYour portfolio is your presentation card and is an essential tool to make money as a commercial artist. Without it, no client or customer will hit the contact button and hire you. However, most portfolios don’t serve the purpose of attracting paid assignments. In this episode I’ll tell you why and how to avoid the pitfalls. Listen up! See full show notes at ➡️ https://www.martinaflor.com/podcast Sign up for my Free Lettering Masterclass ➡️ https://martinaflor.easywebinar.live/lettering-ma...
94. Kevin Cantrell - Cracking The System Behind Your Style, Doing Business As An Expert, Partnering, Work-Life Balance & Building Cofidence As An Artist
March 15, 2023 17:22 - 1 hour - 59.1 MBToday, I’ll be having a conversation with Kevin Cantrell. Head of his eponymous studio, Kevin functions as the creative director and design lead for all KCS client projects. Kevin has a deep understanding and love of lettering and typographical aesthetics. Kevin creates the type of work that makes people wonder ‘how did he do it?’. And during our session, he shared how he used observation to crack the system behind victorian graphics and come up with his own style. During our conversati...
93. Martina Flor - My Biggest Ahá Moment This Week
March 08, 2023 11:46 - 1 hour - 91.2 MBIn this short, solo episode, I tell you about this epiphany that I had a couple of days ago, when I was struggling to find a way to find a literary agent to help me publish my upcoming book. For many, reaching out for help might sound negative because it would mean that you can't do things by yourself. But that's only natural, and accepting the fact that sometimes there is an easier way to achieve what you want by asking for help to your close circle is the first and most important step tow...
92. Martina Flor - 3 Tactics To Attract Dream Assingments—Even If You Haven't Launched Your Business
February 28, 2023 16:26 - 33 minutes - 45.8 MBIn this solo show, I share strategies and tactics that you can use to advance your career as a lettering artist or illustrator. Today I’ll be speaking about strategies to get out of your way, share your work and start attracting dream assignments. Last week we released the episode with Ken Barber, and he inspired me to record this one. Go check it out ➡️ https://youtu.be/lHIgFYPtAtU Sign up for my Lettering Tips newsletter ➡️ https://www.martinaflor.com/letteringtips Follow me on insta...
91. Ken Barber - Secrets To Mastering A Skill, Finding Models & Mentors, The Importance Of Honest Feedback, Perfection, Acceptance & Patience
February 20, 2023 20:57 - 1 hour - 113 MBToday, I’ll be having a conversation with Ken Barber Ken is a lettering artist, type designer, author, and educator. For 30 years, he's made distinctive logos for global brands and created dozens of fonts. He blames his obsession with letterforms on Don Martin comics, Santa Cruz skateboard graphics, and speed metal logos. Ken's work has been featured in a few fancy museums, including the Cooper-Hewitt National Design Museum and the Henry Ford Museum of American Innovation. He’s an instruc...
90. Martina Flor - From Amateur To Pro: When Are You Ready to Make A Living With Your Skills?
February 14, 2023 14:20 - 37 minutes - 51.4 MBIn this solo episode I touch on how to make the transition from amateur to pro. You have invested so much time into honing your skills and doing great work, and you’re now wondering: how do I turn my passion into my livelihood? In this episode, I share with you actionable strategies to start making that transition – and engage other people who would keep you accountable along the way. What do I mean by that? Listen in on today’s show and find out! Sign up for my Free Lettering Masterclass ...
89. Martina Flor - How To Build Confidence As An Artist
February 07, 2023 19:33 - 38 minutes - 35.2 MBSign up for my Lettering Tips newsletter ➡️ https://www.martinaflor.com/letteringtips Follow me on instagram ➡️ https://www.instagram.com/martinaflor/ See full show notes ➡️ https://www.martinaflor.com/podcast In this solo episode I speak about building confidence as an artist. Have you ever wondered why other lettering artists, illustrators, and creatives act so confident? Well, they have worked hard into developing their self-confidence, and today I’m going to share with you a few th...
88. Mary Kate McDevitt - Making Your Splash As An Artist, Overcoming Creative Block,Mental Health & Reaching Out For Help, And Teaching What You Know.
January 31, 2023 14:39 - 1 hour - 79.6 MBSign up for my Lettering Tips newsletter ➡️ https://www.martinaflor.com/letteringtips Follow me on instagram ➡️ https://www.instagram.com/martinaflor/ See full show notes ➡️ https://www.martinaflor.com/podcast Mary Kate McDevitt is a lettering artist and illustrator living and working in Vermont. For over 12 years, Mary Kate has worked creating custom lettering and illustrations for clients including The New York Times, Target, Penguin, American Express and has published books with Chr...
87. Martina Flor - Stop Practicing
January 24, 2023 15:02 - 30 minutes - 41.3 MBWhen you are a lettering artist, an illustrator or a creative of any sort, investing time into honing your skills is the right thing to do. This is the thing you want to be known for and it pays off. Now, how you invest your time is paramount to actually getting you there where you want to be and in this episode, I share actionable tactics that you can use to get the most out of the time that you are already allocating to your craft – let that be an hour a day or a week. And it’s just abou...
86. Martina Flor - Hello again! Now Stop
January 17, 2023 15:57 - 22 minutes - 30.3 MBWE'RE BACK!! In the first episode of this 4th season of the podcast I want us to think of the goals you have for this year but also stop to celebrate what you have accomplished so far. Everyone's journey is different, and everyone’s goals are different, but there's one thing that brings us together in this podcast and that is having found our happy place and what is the work that we’re passionate about. This is what’s leading our trajectory and our vision, and that’s huge. During the sho...
85. Martina Flor - What's coming on season 4
December 28, 2022 12:46 - 10 minutes - 14.7 MBIn this super short solo episode I wanted to quickly jump in to tell you a little bit about what’s coming next season and make you excited about it. See entire show notes at https://www.martinaflor.com/podcast
84. Martina Flor - Portfolio, Community and Goals
December 20, 2022 11:28 - 23 minutes - 32.8 MBThis is a special in-between episodes with serves as recap of the episodes from the last month. It features a short clip of each conversation in one place so you can jump around and get a feel for both the episode and the guest, and then you can always dig deeper by going into one of those episodes. In this one, I gathered a series of clips from some of my solo episodes, where I talk about strategies to showcase your work, building a community and achieving your goals. List of episodes an...
83. Season 3: In Case You Missed It pt.2
December 13, 2022 11:18 - 30 minutes - 41.3 MBThis is a special in-between episodes with serves as recap of the episodes from the last month. It features a short clip of each conversation in one place so you can jump around and get a feel for both the episode and the guest, and then you can always dig deeper by going into one of those episodes. List of episodes and links: 71. Thandiwe Muriu - Mentorship & Why You Need It, How To Develop A Strong Style and much more 73. Timothy Goodman. Finding a Dream Job, Writing a Book, Relocating...
82. Martina Flor - How To Plan For A Kick-Ass Year
December 06, 2022 19:21 - 30 minutes - 41.7 MBDuring the show, I’ll share the overall framework that I have used in the past years to plan ahead, simplify my business and make a bigger impact and revenue with my skills as an artist, educator, and creative business owner. I’ll help you identify the things that are working and share with you a golden rule to spot what you should be focusing on to run a profitable business. After this episode, you’ll be ready to rock 2023. See show notes at martinaflor.com/podcast
81. Jon Contino - Finding Peace In Creative Work, You Need A Hobby, Navigating the Peaks And Valleys, Being True To Yourself & The Uglybooks
November 29, 2022 17:06 - 1 hour - 115 MBToday, I’ll be having a conversation with New York native Jon Contino, an influential staple in the design and branding community. Jon went deep into the stories that make him one of the greatest references in design and illustration of our times – he shared his personal path as a creative, his fears and strengths, the rough things that he went through as a child, and showed us how all that is infused into his life and his signature style. During this show, you’ll learn what are the thin...
80. Martina Flor - How To Get More Eyes On Your Work
November 22, 2022 16:47 - 25 minutes - 35.5 MBIn this solo episode I touch on why getting eyes on your work is important and what it can do for your creative career. I wish I had discovered this earlier – the work you create today sets the ground for the work you’ll be doing tomorrow. Knowing this, you can start being more intentional about the kind of projects you work on and how you showcase them in order to connect you with better opportunities in the future. In this episode, I help you optimize your creative output, showcase it wi...
79. Svetlana Jakel, Founder of Illustration Agency Kombinatrotweiss - The Business of Illustration, What Clients Are Looking For In A Commercial Artist, The Trends Of Illustration, And More
November 15, 2022 16:52 - 1 hour - 98 MBThis is a special episode because as I wrap up the third season of this podcast, I want to bring another perspective over the business of illustration by interviewing illustration agent Svetlana Jakel. Svetlana has been running illustration agency Kombinatrotweiss since 2002. Kombinatrotweiss offers clients not only classic illustrations but also the handling of complex animation projects. She is always on the lookout for new trends and influences in the industry and uring our conversatio...
78. Martina Flor - Getting things done - Productivity Hacks You Don't Want To Skip
November 07, 2022 15:11 - 27 minutes - 38.5 MBIn this solo episode I share my most precious productivity hacks. Getting things done in less time is one thing many of us strive for. However, we keep on focusing on the unimportant and investing our precious time in the things that don’t really move the needle of our life and career. In this episode, I share the specific framework I use today to structure my week and hit my goals. I will also provide specific tips that have boosted my productivity and allowed me to go from working over 5...
77. Season 3: In Case You Missed It
November 01, 2022 15:33 - 31 minutes - 43.3 MBThis is a special in-between episodes with serves as recap of the episodes from the last month. It features a short clip of each conversation in one place so you can jump around and get a feel for both the episode and the guest, and then you can always dig deeper by going into one of those episodes. List of episodes: 66. Karan Singh, The Importance Of Authenticity, Being A Self-taught Artist, Imposter Syndrome & more. 67. Petra Eriksson. The Path To Finding Your Call, Pushing The Introver...
76. Martina Flor - 3 Easy Ways To Achieve Your Goals Before The End Of The Year
October 25, 2022 14:03 - 24 minutes - 33.5 MBIn this solo episode we’ll get hands-on and work towards achieving our end-of-the-year goals. Goals require work and decision-making, and this is the reason why we keep on pushing them forward. In this show, I’ll share 3 steps that have helped me in the past achieve a goal that changed my life and career forever. See full show notes at: martinaflor.com/podcast
75. Verònica Fuerte, Hey - Being A Woman In A Male-Dominated Industry, Client Outreach & more
October 19, 2022 09:10 - 55 minutes - 75.7 MBVerònica is a designer, illustrator, international speaker and creative director from Barcelona. After graduating from Elisava and Eina, she gained experience in several design studios. In 2007 she founded Hey, which has grown steadily since achieving worldwide recognition. Verònica believes in a multidisciplinary and broad approach to design; she enjoys limitless creativity, bold language, and a forward-thinking perspective on what they do and how they create. This was a wide-ranging co...
74. Martina Flor - End of the year: An Unavoidable Deadline For Your Goals
October 11, 2022 10:00 - 23 minutes - 32.9 MBIn this solo episode I touch on the anxiety that we all feel as the end of the year drives closer. Where did all the time go? We ask ourselves as we look at our bucket list of goals and we realize that there are still some of them unfinished or not even close to being done. I believe that the end of the year is a great, tangible deadline that you can use to accomplish important goals and in this episode, I help you sort things out and get ready to cross some of them off your bucket list. ...
73. Timothy Goodman. Finding a Dream Job, Writing a Book, Relocating Cities & More
October 06, 2022 11:04 - 1 hour - 101 MBTimothy is an artist, graphic designer, author and public speaker. His art and words have populated walls, buildings, packaging, shoes, clothing, books, magazine covers and galleries all over the world for brands such as Nike, Apple, Google, MoMA, Netflix, Tiffany & Co., Samsung, Yves Saint Laurent, Uniqlo, Target, The New Yorker and The New York Times. He’s the author of Sharpie Art Workshop and the co-creator of several social experiments including the viral blog and book 40 Days of Dat...
72. Martina Flor - Finding A Creative Community To Accelerate Your Progress
September 28, 2022 09:29 - 26 minutes - 36.5 MBIn this solo episode I touch on why a community is essential to achieve your goals and see success in your career as an artist and creative. There’s no progress in isolation and a community can help you step out of your bubble, unveil your talents, and get you there where you want to be FASTER & WITH MORE EASE. In this episode, I explore why community is important by giving examples of my own experience and the dozens of artists that have been on this podcast. I also leave you with a few g...
71. Thandiwe Muriu - Mentorship & Why You Need It, How To Develop A Strong Style, Gaining & Keeping Clients, Insights On The World Of Fine Art & How To Know If Your Art Is Good Enough
September 20, 2022 13:53 - 51 minutes - 70.6 MBThandiwe Muriu is a photographer born and raised in Nairobi, Kenya. As a female artist operating in a previously male-dominated field, she is passionate about celebrating and empowering her fellow women. In her CAMO series, Thandiwe showcases Africa’s unique mix of vibrant cultures, textiles and beauty norms. Through her work, she celebrates her African heritage and tackles important issues such as identity and self-perception using the rich colours and vibrancy the continent is so well kno...
70. Martina Flor - Strategies To Showcase Your Artwork & Attract More Opportunities
September 14, 2022 09:22 - 27 minutes - 38.3 MBDoing great work is at the heart of every creative career, and is what most artists and designers invest a fair amount of time in. However, that is just one part of the equation – putting the work out there and getting noticed by the right people is equally important. In this episode, we’ll discuss on 3 strategies that you can use to showcase your work, not just for the sake of it but in a manner and in a place that connects you with dream opportunities and clients. See full show notes at m...
69. Jordan Metcalf - Turning Your Hobby Into Your Job, Auditing Your Creative Career, Pivoting, How Artists Become Products, And Experimenting & Keeping It Interesting
September 06, 2022 14:37 - 1 hour - 82.5 MBJordan Metcalf is a South African-born, Portland-based graphic designer, creative director, and artist. After over a decade of independently designing brands and exploring new ways to help tell stories through diverse and experimental lettering projects for clients like Nike, Apple, National Geographic, and others, he made the move to a full-time position in a brand studio in 2019 to focus on larger scale projects and collaborations. He currently spends his days as a creative director help...
68. Martina Flor: How To Get Better At Your Craft & Build A Portfolio
August 30, 2022 14:55 - 26 minutes - 36.7 MBIn this solo episode I touch on getting better at your craft and strategies to find the time to produce work and build a portfolio. Doing great work has always been at the core of my career as an artist, and I’ve seen that happening repeatedly with many of the artists I interview on this podcast. I advocate for this approach with my students, the members of my coaching program, and with every assignment that I take on: doing your best work is priority. But getting really good at your cra...
67. Petra Eriksson - The Path To Finding Your Call, Pushing The Introvert Inside You, Client Outreach, Doing Good Work And Being A Professional.
August 23, 2022 15:45 - 1 hour - 95.9 MBPetra Eriksson is an artist and illustrator born in Stockholm. Petra took a journey via Dublin. Malta, Berlin and Barcelona and her work is littered with the eclectic references she picked up along the way. Petra studied graphic design at the renowned Bergs School of Communication before venturing into the world of freelance illustration. Her bold and colourful work, often dotted with confetti and other abstract compositions, have become her signature style. She is especially renowned for h...
66. Karan Singh - The Importance Of Authenticity, Being A Self-taught Artist, Imposter Syndrome, The Power Of Persistence, Failing& Succeding, and Epiphanies
August 15, 2022 14:04 - 58 minutes - 80.1 MBKaran Singh, an artist and illustrator living in Melbourne, Australia. His distinct work is a contemporary and playful combination of op-art and mid-century graphic design. Through restricted yet vibrant color palettes and hypnotizing patterns, he explores and exploits our perception of depth and movement. His art lives in an eclectic variety of mediums, including prints, animation, video, augmented reality, puzzles, sculpture and clothing. Over his professional career he has lived in a num...
65. Martina Flor's Open Studio Season 2, Recap. 4 - Solo episodes
August 01, 2022 12:44 - 32 minutes - 44.2 MBIn this podcast I have interviewed dozens of accomplished artists and creatives to basically answer one valuable question “How did they get where they are?”. Now, while we prepare for all the greatness that is coming on season 3, I’m releasing these special recap episode which features some of the best moments of season 2 in one place, so you can always dig deeper an go listen to one of these episodes. See full show notes at martinaflor.com/podcast
64. Martina Flor's Open Studio Season 2, Recap. 3 - Alex Trochut, Lisa Congdon, Sebastian Curi
July 25, 2022 14:23 - 34 minutes - 47.7 MBIn this podcast I have interviewed dozens of accomplished artists and creatives to basically answer one valuable question “How did they get where they are?”. Now, while we prepare for all the greatness that is coming on season 3, I’m releasing these special recap episode which features some of the best moments of season 2 in one place, so you can always dig deeper an go listen to one of these episodes. See full show notes at martinaflor.com/podcast
63. Martina Flor's Open Studio Season 2, Recap. 2 - Matteo Bologna, Christina Amini, EFDOT
July 18, 2022 13:44 - 37 minutes - 51.4 MBIn this podcast I have interviewed dozens of accomplished artists and creatives to basically answer one valuable question “How did they get where they are?”. Now, while we prepare for all the greatness that is coming on season 3, I’m releasing these special recap episode which features some of the best moments of season 2 in one place, so you can always dig deeper an go listen to one of these episodes. See full show notes at martinaflor.com/podcast
62. Martina Flor's Open Studio Season 2, Recap. Malika Favre, Erik Marinovich & Lauren Hom.
July 11, 2022 13:04 - 38 minutes - 52.5 MBIn this podcast I have interviewed dozens of accomplished artists and creatives to basically answer one valuable question “How did they get where they are?”. Now, while we prepare for all the greatness that is coming on season 3, I’m releasing these special recap episode which features some of the best moments of season 2 in one place, so you can always dig deeper an go listen to one of these episodes. For the full list of the guests featured today see the episode description, right below ...
61. Martcellia Liunic - How to Start an Art Based Online Shop, Landing Brand Collaborations, Making a Line of Products for H&M, Licensing and Royalties and Working with a Partner
July 05, 2022 15:12 - 51 minutes - 71.3 MBMartcellia Liunic, an illustrator, art director and visual artist that lives and works in Jakarta, Indonesia. Liunic started her illustration career in 2015 and has worked for various clients such as Google, Netflix, Youtube, Samsung, Snapchat, Harper’s Bazaar, and Aqua to name a few. She’s known for her colorful, whimsical animals, creatures, girls characters and doodle-like body of work and for using different mediums like gouache and acrylics on various supports like murals, risography a...
60. Martina Flor - 5 Mistakes That Working Artists Need To Avoid
June 28, 2022 10:12 - 40 minutes - 55.6 MBIn this solo episode I touch on the 5 mistakes that every working artist needs to avoid. I’ll speak about the frameworks that artists and creatives neglect and that can have a huge positive impact on your business. Systems have been life-changing for me and have allowed me to scale my results and impact as a lettering artist. The right frameworks can help you save time, do more of the work you love doing and have a greater impact. I’ll also share some insights into Leap Now, my coaching p...
59. Martina Flor - Overcoming Imposter Syndrome
June 20, 2022 13:43 - 23 minutes - 32.9 MBIn this solo episode I touch on one of the greatest plagues of our times: Impostor Syndrome. We’ll discuss what impostor syndrome is, what it makes and how to overcome it. We’ll address why we experience it, how it works, and what are the strategies you can implement to stop it from getting in the way of achieving your goals. If you ever experienced impostor syndrome – which I’m pretty sure you did – or you’re struggling with it right now, and is holding you back from achieving a certain th...
58. Martina Flor - Client Outreach For Artists
June 13, 2022 14:20 - 34 minutes - 47.9 MBIn this solo episode I touch on client outreach, one of the backbones of any creative business. Smart artists don’t wait to be discovered, they go after their opportunities. In this show we touch on why reaching out to clients is extremely important, how often you should be doing it, and what is an effective framework you could follow. I’ll also discuss the main mistakes that I see artists making when they do client outreach and share with you the effective method that I use to do that mys...
57. Martina Flor - Should You Go Freelance As An Artist?
June 09, 2022 15:00 - 43 minutes - 59.3 MBIn this solo episode I address a common question among artists and creatives: should I go freelance?. In my experience working with hundreds of artists, interviewing dozens of them on this podcast and being a freelance artist myself, I understand the reasons why an artist may want to go solo with their business. In this episode, we discuss the motivations behind most artists wanting to open their own studios and the things that stop many from making the leap. We will touch on the things tha...
56. Lauren Hom - How Artists Make A Good Living With Their Art, Going Freelance, Promoting Your Work, Passion Projects, Connecting With Your People and Social Media
June 06, 2022 10:33 - 1 hour - 104 MBLauren is a designer, letterer, and educator. A self-proclaimed "artist with a business brain", she picked up hand lettering as a hobby while studying advertising at the School of Visual Arts. Over the next few years (and thanks to the power of the internet), she leveraged a few clever passion projects into a thriving design career. Known for her bright color palettes, playful letterforms, and quirky copywriting, Lauren has created work for clients like Vans, Google, and Adobe. She loves sh...
55. How I Built A Successful Career As A Lettering Artist — Dream Assignments, Building A Team, Navigating The Covid-19, And Impacting The Life And Businesses Of Other Artists (Ft. Mike Rosado)
June 01, 2022 15:00 - 54 minutes - 50.3 MBIn this episode I feature a conversation that I had a few weeks ago on The Pencil Pushers Podcast with Mike Rosado. As you know, I like featuring accomplished artists on this podcast to unveil strategies that could help you unlock your creative potential and make a living with your skills. Now, I’m sharing this episode because it unveils my own path as a lettering artist: how I left everything behind and moved from South America to Europe and pivoted careers, the steps I took to start my le...
54. Martina Flor. My #1 growth hack: Community
May 24, 2022 13:26 - 31 minutes - 29.1 MBIn this solo episode I touch on community and how the people you surround yourself with can have an impact on your growth. The communities I’ve been part of had a big influence on my career path and my decision making along the way. Based on my own personal experience, witnessing the impact it has had on the progress of my students, and after hearing the stories of dozens of artists I’ve interviewed on this podcast, I can confirm: the people you surround yourself with are a powerful asset ...
53. Martina Flor. Mindset – Are you a Starving Artist or a Thriving Artist?
May 20, 2022 16:15 - 32 minutes - 30.1 MBIn this solo episode I discuss mindset and the limiting beliefs that are undermining your growth as an artist. Your mindset can have a huge impact on your success and accomplishing your goals–I know it did for me. Changing my mindset around what I could achieve as an artist and with my business had a huge impact on my success. This has also proven to be true for many of the artists that I have interviewed on this podcast: they have trained themselves to focus on possibilities rather than s...
52. Martina Flor - Income Streams for Commercial Artists
May 10, 2022 16:00 - 40 minutes - 36.7 MBIncome streams had a huge impact on my creative business and my capability to have control over my time, the assignments I take on or decline, and my bottom line income as a commercial artist. It has proven to be a strategy that many of the guests I’ve had on this show have used to grow their own businesses. In this episode, you’ll learn why income streams are important and why having them can help you thrive. I’ll give you some ideas on possible income streams and share my framework to sta...
51. Martina Flor. The Systems that You Need in Your Creative Business.
May 02, 2022 16:00 - 34 minutes - 31.6 MBIn this episode, you’ll learn why systems are important and why not having them can lead to failure. I’ll tell you about my personal story and how a book changed everything at the lowest moment of my creative career. I’ll also share with you which are the systems that you can create within your work and business and how to start thinking about them. Whether you’re running a creative business yourself or you are thinking of going solo, this episode will give you tons of concepts to think abo...
50. Sebastian Curi. Utilizing Your Experience to Achieve Your Career Goals, Never Starting From Scratch, Working with your Spouse, Maximizing Your Client's Budget & The Challenges of Relocating
April 25, 2022 15:00 - 1 hour - 69.2 MBSebastian’s bright and bold work is the result of his wide experience as an animator and graphic designer. He employs cartoonish figures and playful compositions to portray ordinary scenes of life under the lens of a bright color palette. Sometimes animated, his work bounces happily between funny little GIFs, huge colorful hands on silkscreen prints or big murals where you can lose yourself in. Seb has done work for big clients like Apple, Venmo, The New Yorker, Nike, Warby Parker, Uber an...
49. Martina Flor. What Makes a Successful Creative Career
April 19, 2022 15:40 - 29 minutes - 26.9 MBIn this episode, I list down some of the overarching takeaways from previous conversations I have had in this show. I speak about the two elements that are necessary to build a thriving career as an artist. I list that I've seen working for other creatives, for myself and that could potentially work for anyone looking to make a mark with their work. Whether you’re running a creative business yourself or you’re thinking of going solo, this episode will give you empowering insights to shape y...