49. People Pay with Attention then Checkbooks

QUICK! What color was Cardi B’s dress during the VMA’s!? Don’t know? Me neither, but I got your attention didn’t I? In this episode, I want to talk about a very important factor in the way people act on things - attention. If you want someone’s checkbook, you have to get their attention first. At this age, everything is trying to grab our attention at almost every moment. It’s important that we think about where our attention is going, and how to get the attention from others that grow business.

 

So let’s dive in and learn how people pay with attention than checkbooks.

 

[00:01 - 04:20] Opening Segment

Welcome back! I introduce today’s topic People vote with attention and then checkbooks How the market works Voting with their checkbooks Thoughts around attention  The changing dynamics of attention Attention assault  Freeing up your space Buying and selling attention Accepting and regulating 

 

[04:21 - 12:12] People Pay with Attention then Checkbooks

GET PEOPLE’S ATTENTION!!! Getting attention from the right people  Attention first then checkbooks The example of my acquisitions  Acquisition to scale  Examples from my experience Attracting quality teams Execute vision to grab attention Getting the market’s attention  Attention with authenticity and consistency  This is who I am The importance of clarity  People start showing up Your no is as powerful as your yes

 

[13:31 - 14:02] Closing Segment

Writing exercise How do I become an attention magnet? Your answer  Shoot your answer to me Please write us a review and share this with someone Email the review to me and get a FREE BOOK [email protected]  Final Words

Tweetable Quotes:

“It’s amazing to me just the full-on attention assault, I’ll call it, that happens to us on a daily basis.” - Kenny Chapman

“You want to attract a better team...? Have vision in execution… when vision is executed, now you have people’s attention.” - Kenny Chapman

“Attention can not ignore authenticity coupled with consistency.” - Kenny Chapman

 

Resources Mentioned:

The Six Dimensions of Change [email protected] 

You can connect with me, Kenny Chapman on Instagram, Facebook, and LinkedIn. Email me at [email protected]. Be sure to check out my website https://www.kennychapman.com and find the solutions to your in-service education needs. First month of training FREE!! 

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