Leadership communications with Rob Cottingham artwork

Leadership communications with Rob Cottingham

76 episodes - English - Latest episode: 12 months ago - ★★★★★ - 2 ratings

I've worked as a speechwriter, presentation coach and communication strategist—not to mention delivering my share of speeches. From speechwriting and speaking to traditional and social media, here's my best advice on how leaders can communicate to change how audiences see the world.

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Episodes

Ep. 75. Getting back on track

May 05, 2023 16:59 - 8 minutes - 7.57 MB

Getting carried off on a tangent in an interview or Q&A session can be risky. At best, you spend the time you wanted to use getting your message across on some other topic. At worst, you end up talking about sensitive, damaging topics that endanger your organization's reputation. This episode, we look at how you get back on track — quickly, honesty and graciously. Music: All music is by Lee Rosevere. The theme music is "Twitter Will Kill Us All." Used under a Creative Commons license. ...

Ep. 74 Why you need to rehearse — and how

March 30, 2023 20:06 - 7 minutes - 6.92 MB

Rehearsal doesn’t kill spontaneity — it gives you the confidence that lets you be spontaneous. You don't just know the material: you know its emotional and literal meaning,nd you've made your big choices about how you're going to convey it. If you want to make the most of your speech, you need to rehearse. And to make that rehearsal count, behold: The Ten Commandments of Rehearsal. Links: The elusive Episode 17, where I make my case for rehearsing Music: All music is by Lee Rosevere. ...

Ep. 73 No more boring speaker introductions!

June 23, 2022 17:03 - 12 minutes - 11.3 MB

Before a speaker steps up to the microphone, there's usually somebody who introduces them. And that introduction could be helping to set the stage and prime the audience. But too many introductions are just tedious recitals of a speaker's biography. And they're so loooonnnng. Instead of revving an audience up, they put them to sleep. Let's kill those introductions off once and for all. This episode, we look at what an introduction can do for you and your audience, by promising some combi...

Ep. 72 Dana Rubin is Speaking While Female

March 01, 2022 13:30 - 25 minutes - 25.1 MB

Pick up a collection of speeches or quotations from history, and chances are most of those voices belong to men. That's changing. More women are claiming their time at the microphone. And it turns out the oratory of the past was a lot more female than many of its curators would have us think. One woman in particular, Dana Rubin, is working to change our understanding of public speaking history — and the role women have played in shaping it. And she's my guest on this episode. Links: T...

Ep. 71 Get out of your lane

October 18, 2021 10:14 - 10 minutes - 10.6 MB

You’ve probably heard the expression “stay in your lane.” And sometimes that’s good advice — but right now, we’re facing global emergencies on an unprecedented scale, and we need voices speaking out for truth, democracy, science and our very survival. If you have a platform, you can be one of those voices…even if you aren’t an expert. Here’s how to do it responsibly. Links: That Kris Straub cartoon about Internet "research" Music: All music is by Lee Rosevere. The theme music is "Twitte...

Ep. 70 Find Your Read Thread with Tamsen Webster

July 29, 2021 03:28 - 22 minutes - 20.5 MB

There probably isn’t a speechwriter or speaker alive today who hasn’t heard the advice “Tell a story.” But you want them to do more than listen. You want to tell the kind of story your audience will turn into their story. Crafting that story is the heart Tamsen Webster’s terrific new book, Find Your Red Thread. Tamsen joins me this episode to talk about the five steps of an effective Red Thread — which just so happen to be a great way to outline your next speech or op-ed. And we talk about ho...

Ep. 70 Find Your Red Thread with Tamsen Webster

July 29, 2021 03:28 - 22 minutes - 20.5 MB

There probably isn’t a speechwriter or speaker alive today who hasn’t heard the advice “Tell a story.” But you want them to do more than listen. You want to tell the kind of story your audience will turn into their story. Crafting that story is the heart Tamsen Webster’s terrific new book, Find Your Red Thread. Tamsen joins me this episode to talk about the five steps of an effective Red Thread — which just so happen to be a great way to outline your next speech or op-ed. And we talk about ho...

Ep. 69 Seven deadly sins of online presentation (part two)

July 20, 2021 03:15 - 7 minutes - 7.14 MB

Well over a year into remote presentations as the norm, people are getting pretty good at it... but some mistakes are still cropping up again and again. Last time, we looked at four of the seven deadly sins of online presentations. This time we tour the final three... and then we'll look at how to flip those sins into shining, saintly virtues. Links: My wife Alexandra Samuel has co-written a terrific new book on making the most of remote work, called Remote, Inc. Highly recommended for...

Ep. 68 Seven deadly sins of online presentations (part one)

July 20, 2021 00:59 - 8 minutes - 7.38 MB

Well over a year into remote presentations as the norm, people are getting pretty good at it... but some mistakes are still cropping up again and again. In this two-episode series, we'll meet the seven deadly sins of online presentations — from not looking at the camera to not knowing your platform. And then we'll look at how to flip those sins into shining, saintly virtues. Links: My wife Alexandra Samuel has co-written a terrific new book on making the most of remote work, called Rem...

Ep. 67. Avoiding plagiarism: Are your words really your own?

June 25, 2021 18:07 - 6 minutes - 6.28 MB

Sure, you and I would never take someone else’s writing and pretend it was our own. But not all plagiarism is deliberate. It can be surprisingly easy to steal someone else’s words by accident. Plagiarism scandals have caught up leaders ranging from presidential candidates to university officials. They’ve derailed campaigns and ended careers. Here’s how to keep that from happening to you — by making sure your words, really are your words. Links: Care to jog your memory? Here’s the backg...

Ep. 66. Keep the "thought" in thought leadership

June 04, 2021 19:30 - 10 minutes - 9.86 MB

So many leadership communications mistakes come down to one thing: not having a clear goal and a roadmap to get there. That’s especially true when it comes to areas where leaders aren’t as familiar with the subject matter. This episode looks at a high-profile communications failure: an op-ed that blew up in CEO's face, damaged the company's reputation and forced an embarrassing public about-face. We'll look at what went wrong... and how you can keep your communications on track. The impo...

Ep. 65. What we've learned from a year of remote presentations

April 28, 2021 22:02 - 9 minutes - 8.91 MB

Public speaking has changed a lot in the past year, since conference halls and auditoriums went dark and we traded stages and amplifiers for webcams and video. But those changes can help us be better speakers, when the time comes to return to the stage. Links: My wife Alexandra Samuel has co-written a terrific new book on making the most of remote work, called Remote, Inc. There's a chapter on presentations in there that I got to advise on, and it covers some of what I talk about here. (T...

Ep. 64 I now pronounce you... correctly

March 16, 2021 20:08 - 4 minutes - 4.65 MB

Mispronouncing someone's name from the stage is a lot more than a minor screwup. Here's why speakers should never go to the mic without knowing the correct pronunciation of every name they mention — and why speechwriters should never let them do it. Links: This episode of KUOW's RadioActive podcast delves into mispronunciation and race. And here's one of my favourite comments on the subject, from actor Uzo Aduba, quoting her mother: "If they can learn to say Tchaikovsky and Michelangelo ...

Ep. 63. Less is more, and short is beautiful

October 05, 2020 04:38 - 5 minutes - 4.01 MB

Presenting online? Don't make the mistake of thinking longer is better. When you're speaking via video, you want to keep things short. Here's how to embrace short, even when you're scheduled to run long. Links: We spoke to Dr. Nick Morgan back in episode 58. His latest book is Can You Hear Me? How to Connect With People In a Virtual World. And since I recorded this episode, a new book is on the scene: Standout Virtual Events by David Meerman Scott and Michelle Manafy. It's really, real...

Ep. 62. Zoom out! You're more than just another face

September 22, 2020 03:46 - 6 minutes - 4.34 MB

If you're spending all day in Zoom meetings, then it's easy to think that speaking by video automatically means showing your head and shoulders... and nothing else. Let's talk about what you (and your audience) are missing by not letting the rest of your body get in on the act. (The bad news? You're gonna need to start wearing pants again.) Resource: Hanna Thomas Uose‘s post The Trauma of Zoom Music: All music is by Lee Rosevere. The theme music is "Twitter Will Kill Us All." Used under ...

61. Go big AND go home: Why you need to amp up your online energy for work-at-home audiences

September 08, 2020 10:30 - 5 minutes - 4.13 MB

You might have thought up-close video would be more intimate than speaking from the stage. But one big thing we're learning from remote presentations is this: You need to bring more energy to your speaking style when your audience is at home in front of their screens. Find out why... and how. Music: All music is by Lee Rosevere. The theme music is "Twitter Will Kill Us All." Used under a Creative Commons license. Image: Thomas Kelley on Unsplash

Ep. 60. The pivot: Mozilla adapts to communicating in the lockdown

May 01, 2020 06:19 - 27 minutes - 19 MB

This time, we look at how the technology visionaries at Mozilla are making the pivot from face-to-face leadership communications to virtual channels. We're joined by Justin O'Kelly, Mozilla's senior executive communications manager. Links: Mozilla, makers of Firefox, Monitor, Send and more. Music: All music by Lee Rosevere. Theme: "Twitter Will Kill Us All." Used under a Creative Commons license. Image: from Mozilla

Ep. 59. Leadership communication through curation

March 25, 2020 20:46 - 13 minutes - 9.57 MB

If sharing really is caring, then the content you share needs to be content you really care about — and content your audience will care about too. This episode we look at content curation... and why just shovelling links onto Twitter, Facebook and LinkedIn without care or context isn't just bad for your reputation — right now, it's dangerous to your audience. Links: I mentioned those mysterious letters "RSS", which really can make your life easier! If you're baffled, here's a pretty good...

Ep. 58. Going virtual (and staying human)

March 14, 2020 21:23 - 24 minutes - 17 MB

With so many face-to-face presentations being cancelled, a lot of speakers are looking at going virtual. But with webinars and online conferences suddenly getting a second look, it’s important to keep in mind their special demands. This episode, we talk to presentation coach, theorist, blogger, speaker and author Dr. Nick Morgan about what we lose when we go virtual, and how to make up some of that lost emotional connection. And we’ll hear from author and (her delightful description) camp ...

Ep. 57. Making the best of a cancelled speech

March 14, 2020 07:21 - 9 minutes - 6.31 MB

Cancelled speaking gigs are a fact of life, but never more than today. And hey: with social distancing and disease prevention rightly taking precedence over oratory, we know better than to feel sorry for ourselves over postponed conferences and scrubbed events. But when you're left holding a speech without a stage to deliver it on, what's your next move? Instead of letting all your work writing and preparing your presentation go to waste, try these suggestions for getting some real value o...

Ep. 56. Leadership communications in a crisis (part two)

March 10, 2020 18:45 - 9 minutes - 6.7 MB

Getting leadership communications right is never more important than in the middle of a crisis. And as COVID-19 coronavirus outbreaks happening throughout much of the world, you may well be facing a crisis soon. Last episode, we talked about planning for your crisis leadership communications. This episode, we look at putting that plan into action with seven key principles: Be transparent and honest. Communicate early. Be proportionate. Connect emotionally. Be flexible. Listen. ...

Ep. 55. Leadership communications in a crisis (part one)

March 09, 2020 08:00 - 9 minutes - 6.46 MB

In a crisis, people are looking for reassurance, a sense of security... and leadership. And with COVID-19 coronavirus outbreaks happening across the planet, you may soon need to step up on behalf of your organization — for anything from coping with a supply-chain issue to temporarily shutting your doors. How you communicate will make all the difference for your audience. This two-part episode looks at effective leadership communications in a crisis. Part one is all about preparation: the p...

Ep. 54. It's called public speaking. Not public singing.

February 21, 2020 20:18 - 6 minutes - 4.55 MB

Are you falling into the trap of sing-song delivery? You could be sapping your speech's strength and breaking your connection to the audience. Here's how to recognize it... and how to stop. Wondering what's different about this episode? Could be the new theme music! Links: Episode 51 talks about how to reclaim your natural voice by talking to an audience of one (even when it's actually one thousand). Those voice acting lessons I mention are at Vancouver's On the Mic Training. Highly r...

Ep. 53. How to Talk to Experts

January 21, 2020 08:00 - 10 minutes - 6.96 MB

Sooner or later speechwriters and other leadership communications practitioners find ourselves talking to a subject matter expert: somebody (usually part of your client's organization) who’s going to give some of their time and knowledge to make your speech or article better. Here's how to get the most out of their time and yours. Thanks to Clare Kumar, Deb Rohac, Patti Bacchus, Evan Leeson, Ben Roberts, Ben Lucier, Mark Busse, Rob Beggs, Susan RoAne, Jamie Cohen, Luis Giraldo, James Glave...

Ep. 52. Drop the pitch!

December 11, 2019 05:52 - 8 minutes - 6.07 MB

It can be tempting to sell from the stage... especially when you know some of the people in your audience could be great customers. But resist that temptation. Here's why you should leave the sales pitch behind when you head to the mic — and how you can do a much better sales job if you aren't selling. Links: Go listen to The Freenoter, a great podcast by Tamsen and Tom Webster about making unpaid speaking opportunities pay off for you and your audience — without selling from the stage. ...

Ep. 51. Zoom in on your audience

November 21, 2019 08:00 - 7 minutes - 5.14 MB

Having trouble connecting emotionally with a speech you're writing or rehearsing? Maybe it's because you're trying to speak to the whole audience instead of just one person. This episode, here's why you may want to take a leaf from TV cop shows and zoom way in. (Note: This is episode of the podcast includes mild profanity: The word "bullsh*t" is used several times.) Music: Theme: "Good Times" by Podington Bear (http://freemusicarchive.org/music/Podington_Bear/). Incidental music by L...

Ep. 50. The Pigeon of Dorian Gray

November 01, 2019 18:32 - 16 minutes - 22.1 MB

I'm always telling you to tell stories... so for the 50th episode of the podcast, I'm going to share one of my own. It's about what a dead pigeon taught me about being a good speechwriter. Music: Theme: "Good Times" by Podington Bear (http://freemusicarchive.org/music/Podington_Bear/). Incidental music by Lee Rosevere (https://leerosevere.bandcamp.com/) including "More On That Later," "Places Unseen," "Sad Marimba Planet," "Small Steps," "It Was Like That When I Got Here," "Landing" and ...

Ep. 49. What kind of emotional connection do you want with your audience?

October 24, 2019 22:46 - 8 minutes - 6.13 MB

Coming up empty as you try to write your speech? Wondering why your presentations aren't landing quite as well as you know they should? You probably know you should connect emotionally with your audience — but maybe you need to think through just what kind of emotional connection you're both looking for. This episode, we look at six kinds of emotional connection, and how you can build them: confidence, trust, understanding, appreciation, shared values and what I call the mensch factor. M...

Ep. 48. Find your speaker superpowers in your origin story

October 17, 2019 08:00 - 9 minutes - 6.94 MB

For some reason, we love to hear how superheroes got their powers — their origin stories. And audiences will want to hear yours, too. Here's how to tell the story of how you got here in a way that connects with your audience and even moves them to action... faster (cough) than a speaking bullet. Music: Theme: "Good Times" by Podington Bear (http://freemusicarchive.org/music/Podington_Bear/). Incidental music by Lee Rosevere (https://leerosevere.bandcamp.com/) including "Swiftwind," "Twit...

Ep. 47. Careful with that spotlight!

October 01, 2019 21:38 - 10 minutes - 7.31 MB

As leaders, it can be tempting to forget that not everyone likes being the centre of attention. And when you have an audience, you can all too easily throw a harsh, unforgiving spotlight onto someone who isn't ready for it. This episode, we look at how to wield your audience's attention responsibly, whether it's from the stage or online. Links: Skip Weisman was kind enough to let me share his story with you. https://www.yourchampionshipcompany.com/ Music: Theme: "Good Times" by Podingt...

Ep. 46. "Long Shot" and why speakers and speechwriters need some one-on-one time

September 27, 2019 23:03 - 7 minutes - 5.16 MB

This summer’s film Long Shot is an entire movie about how speechwriter and speaker relate to each other. And it has something to teach us about making that relationship work — and how the key ingredient is time. If you're thinking of catching it, the movie's a lot of fun, even if (or probably because) it isn't exactly a documentary portrayal of political speechwriting. Charlize Theron and Seth Rogen are great, and their chemistry is super (although, ahem, that's a line I don't recommend sp...

Ep. 45. What HBO can teach us about how NOT to write a speech

September 18, 2019 00:47 - 8 minutes - 5.7 MB

What does a speech look like stripped of the craft of speechwriting? HBO's hit show Succession gave us a glimpse with a hilarious eulogy delivered by character Connor Roy... and in the process, helps speechwriters and speakers avoid delivering dull, lifeless speeches. Links: Here's that eulogy: https://www.youtube.com/watch?v=VEdOB9OIh70. Succession on HBO: https://www.hbo.com/succession. The writing credits for that episode of Succession go to series creator Jesse Armstrong (https://t...

Ep. 44. Speakers, have a seat (in the audience)

August 13, 2019 19:00 - 8 minutes - 6.18 MB

You can write a speech for a someone. Read it through. Rehearse with the speaker. But you won’t really know how effective it is unless you’re there when they deliver it. This episode: why speechwriters should fight for a spot in the audience, and how to use it to write better speeches. Music: Theme: "Good Times" by Podington Bear (http://freemusicarchive.org/music/Podington_Bear/). Incidental music by Lee Rosevere (https://leerosevere.bandcamp.com/) including "You're Enough (version a)...

Ep. 43. "How do you do, fellow kids?" Speaking to young audiences

August 09, 2019 01:31 - 27 minutes - 19 MB

A lot of speakers who'd happily get up in front of a thousand-person audience start getting the shakes at the thought of speaking to children or (gulp) teens. Fortunately, we have child-and-teen author Robin Stevenson here to share her experience speaking in front of countless school auditoriums and classrooms. She'll tell us how you can keep your next young audience rapt from beginning to end. About my guest: Robin Stevenson is the award-winning author of 25 books of fiction and nonfictio...

Ep. 42. Speechwriters of the world, unite! Creating communities of practice: interview with Elana Aptowitzer

August 06, 2019 17:41 - 28 minutes - 19.9 MB

Writing is usually a pretty solitary pursuit. But solitary doesn’t have to mean isolated. Find out how Elana Aptowitzer created a community of speechwriters inside the Canadian public service — and how you can start building a community of your own. About my guest: Elana Aptowitzer heads up speechwriting at Canada’s Department of National Defence. She launched the federal government's first speechwriters' community of practice, where public service speechwriters can share tools, resources ...

Ep. 41. Changing the world... with op-eds

August 02, 2019 06:59 - 27 minutes - 19.1 MB

We’ve focused on speaking and speechwriting in the podcast — but there’s more than one way to connect with an audience. And one of the best: the venerable op-ed piece. About my guest: Today’s guest knows op-eds better than anyone I know: Professor Mira Sucharov is the author of Public Influence, and a prolific writer of op-eds published in such outlets as Haaretz, The Forward, The Globe and Mail, The Toronto Star, The Ottawa Citizen, The Daily Beast and Huffington Post. Dr. Sucharov is a...

Ep. 40. Cop an attitude — and take a stand

July 26, 2019 03:27 - 6 minutes - 4.44 MB

If you really want your audience to care about what you're saying, they need to know you care about it too. And that starts with the attitude you project... and the stands you're willing to take. Music: Theme: "Good Times" by Podington Bear (http://freemusicarchive.org/music/Podington_Bear/). Incidental music by Lee Rosevere (https://leerosevere.bandcamp.com/) including "Thought Bubbles," "HEAVN," and "It Was Like That When I Got Here." Used under a Creative Commons license. Lee has re...

Ep. 39. Quote me on that

July 19, 2019 03:32 - 7 minutes - 5.46 MB

Quotations are one of a speechwriter's essential tools — right up there with metaphors, jokes and 3 a.m. espresso. But borrowed eloquence doesn't always work out, and as handy as a quotation can be, using it requires care. This episode looks at how to use quotations to elevate your whole speech, and how another person's fine words can make yours shine even brighter. Links: I mentioned them last time, but here's another link to Quote Investigator — one of the great services of the Interne...

Ep. 38. To tell the truth

July 16, 2019 21:51 - 10 minutes - 4.94 MB

Most of us like to think of ourselves as basically honest people. But as speakers and speechwriters, it's surprisingly easy to find ourselves misleading our audiences: accidentally or (gulp) deliberately. Find out how — even with the best intentions — you may be leading your audience astray... and how to get back onto the path of truth. Warning: Contains traces of scolding and a glancing reference to the current American president. Links: More about Albert Mehrabian and his work on non...

Ep. 37. Making the most of a rally speech, with guest Tzeporah Berman: part 2

July 11, 2019 12:40 - 17 minutes - 8.35 MB

Political protest is on the rise — and with it, a growing need for leaders to speak to protest rallies. This episode, we talk with veteran environmental and climate campaigner Tzeporah Berman about rally speeches: how to plan, write and deliver them for maximum impact. This two-part episode starts with a discussion on planning your speech and thinking about strategy, and concludes in part two by talking about writing and delivery. About our guest: Tzeporah has over two decades of experie...

Ep. 36. Making the most of a rally speech, with guest Tzeporah Berman: part 1

July 11, 2019 12:30 - 21 minutes - 10 MB

Political protest is on the rise — and with it, a growing need for leaders to speak to protest rallies. This episode, we talk with veteran environmental and climate campaigner Tzeporah Berman about rally speeches: how to plan, write and deliver them for maximum impact. This two-part episode starts with a discussion on planning your speech and thinking about strategy, and concludes in part two by talking about writing and delivery. About our guest: Tzeporah has over two decades of experie...

Ep. 35. Speechwriters on stage

July 08, 2019 11:00 - 7 minutes - 3.78 MB

Want to be a better speechwriter? One of the best ways to improve your speechwriting is to get out from behind your keyboard and get in front of an audience. Why speechwriters should also be speakers — and how you can get started. Music: Theme: "Good Times" by Podington Bear (http://freemusicarchive.org/music/Podington_Bear/). Incidental music by Lee Rosevere (https://leerosevere.bandcamp.com/) including "Here's Where Things Get Interesting," "Thought Bubbles," "More On That Later" and "...

Ep. 34. When the questions get tough, the tough get prepared

June 30, 2019 15:00 - 9 minutes - 4.85 MB

It may be in a media interview, a Q&A, a debate or a townhall. But when you're a leader, chances are sooner or later you're going to face tough questions. It just comes with the territory. The key to being ready for tough questions? Equally tough preparation. And that means fighting off the instinct to lob (or ask for) softballs... an instinct that just might be one of the reasons for this week's biggest U.S. political story. Links: Here's the electrifying exchange between Kamala Harris ...

Ep. 33. Cue the theatrics! What speakers (and speechwriters) can learn from actors

June 22, 2019 03:21 - 7 minutes - 3.59 MB

What does acting have to do with authenticity? More than you might think. This episode, we look at how the tools actors bring to their most compelling performances can help you connect with your audience. Music: Theme: "Good Times" by Podington Bear (http://freemusicarchive.org/music/Podington_Bear/). Incidental music by Lee Rosevere (https://leerosevere.bandcamp.com/) including "Dusk Cathedral," "0___0," "Swiftwind" and "We're Almost There." Used under a Creative Commons license. (And c...

Ep. 32. Getting started in speechwriting

June 14, 2019 04:56 - 9 minutes - 5.03 MB

There's no well-worn, signposted career path to being a speechwriter. That's the bad news. The good news? There are plenty of other paths in. This episode, we look at how to break into speechwriting — and some lessons from my own first big break. Music: Theme: "Good Times" by Podington Bear (http://freemusicarchive.org/music/Podington_Bear/). Incidental music by Lee Rosevere (https://leerosevere.bandcamp.com/) including "Decompress," "All the Answers," "Thinking It Over" and "Telecom." U...

Ep. 31. Sorry seems to be the hardest word: delivering a great apology

June 05, 2019 19:18 - 13 minutes - 6.04 MB

None of us is perfect, and sooner or later, leaders have to apologize for something. Sometimes it’s something out of your control; sometimes it really is on you. Apologize well, and you can come out with stronger relationships and a better reputation. Apologize badly, and you can make a bad situation worse. So in today's episode, we look at why it’s worth apologizing… how some people screw it up… and how to deliver an apology that brings some genuine closure. Music: New theme music thi...

Ep. 30. Build your organization's podium strength.

May 14, 2019 18:05 - 10 minutes - 5.08 MB

Over the past 29 episodes, we've looked at how you can be a better, more effective speaker and speechwriter. For episode 30, let's magnify your impact — helping your whole organization tap into the power of public speaking. Also, I reveal my hidden agenda. Music: “Upbeat” by John Luc Hefferman. Used under a Creative Commons license. Photo: Kane Reinholdtsen on Unsplash

Ep. 29. Broaden your media diet

May 09, 2019 08:00 - 7 minutes - 5.2 MB

This episode, we talk about how expanding the kinds of media you like to read, watch and listen to can make you a better speechwriter and speaker. Links: The 100-Mile Diet by Alisa Smith and J.B. Mackinnon Music: “Upbeat” by John Luc Hefferman. Used under a Creative Commons license. Photo: Eiliv-Sonas Aceron on Unsplash  

Ep. 28. Listen to speakers outside your niche

May 07, 2019 08:00 - 5 minutes - 2.85 MB

Niches are great places to develop a deep understanding of audience and subject matter, and to build community... but they can get pretty insular. Whether you're a speaker or a speechwriter, here's how to keep your work fresh, by drawing inspiration from outside your bubble. Music: “Upbeat” by John Luc Hefferman. Used under a Creative Commons license. Photo: Yuki Dog on Unsplash  

Ep. 27. Make your speech a content factory

May 02, 2019 08:00 - 5 minutes - 2.68 MB

Speeches are amazing. They can move audiences, inspire crowds... and they can help you create new content, quickly and easily! In this episode, we'll look at 10 ways you can repurpose your next speech into high-impact video, audio, text and images. Music: “Upbeat” by John Luc Hefferman. Used under a Creative Commons license. Photo: Kenny Luo on Unsplash

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