Internet Marketing: Insider Tips and Advice for Online Marketing artwork

#491 Humans vs. Machines in Marketing: An Interview with Brad Geddes of adalysis.com

Internet Marketing: Insider Tips and Advice for Online Marketing

English - March 28, 2019 09:53 - 16 minutes - 19.5 MB - ★★★★★ - 105 ratings
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Previous Episode: #490 The Latest SEO News You Need To Know! Interview with Barry Schwartz
Next Episode: #492 How to Bounce Back from Failure: Interview with Dhar Mann

In this week's episode we're joined by Brad Geddes. Author, speaker and Co-Founder of AdAlysis.


Discussing the topic of AI and machine learning and its impact in marketing, you'll learn:


The key strengths of humans vs machines (hurrah!)Why the future requires humans & computers to work togetherWhy lightning = beefWhy machines aren't quite ready to write all of your adsHow machine learning is impacting bid management in paid mediaWhy larger corporations have a distinct advantage when it comes to using machine learning


You can connect with Brad on Twitter @bgtheory or via adalysis.com.


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